iContact vs Mailmunch Comparison

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

iContact

Email Marketing Software

4 761 user ratings

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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Mailmunch

Email Marketing Software

4.7 78 user ratings

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Overview

Description	iContact is an advanced email marketing platform having easy-to-use tools that will help you grow your audience, construct stunning emails, customize your replies and computerize your relations. It comes with toolkits that you require as a small business owner to grow your audience and connect with them proficiently. They have simple tools to match your entrepreneur mind. The enterprises can now create perfect emails from scratch or can use the in-build templates. In addition, they can create their sole space online with aesthetic and meaningful content that matches your niche. You can now automate your email replies with welcoming emails, anniversary emails, acceptance mails, and more with iContact. You can also build multi step fostering emails for new subscribers to guide them through the entire process. These new subscribers will turn into buyers. You also have the option to optimize your delivery time and send emails during crucial times. Their plan ranges from 75 dollars to 700 dollars a month purely depending upon your target and goals. In addition, they also provide a free trial to analyze their features. Read more	Mailmunch captures leads from your website and converts visitors into life-long readers, email subscribers, and customers. An ever-reliable non-intrusive way to collect leads on your website. It sits on the top of your webpage and you can choose for it to move as your visitor scrolls. Mobile traffic is growing rapidly and you should not be losing leads from mobile visitors. Display opt-in forms exactly where you want. You can create different forms for different posts or pages to build a hyper-targeted list. Read more
Pricing Options	Free Trial Available Starts at $7.66. Offers Custom plan.	Free Trial Available Starts at $13.99.
SW Score & Breakdown	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 95% Reviews 80% Momentum 63% Popularity 79%	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 89% Reviews 74% Momentum 62% Popularity 81%
SaaSworthy Awards	# 11 Most Popular # 20 Highly Rated	# 7 Fastest Growing

Features

Total Features	19 Features	17 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 16 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 14 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	NA

Reviews & Ratings

User Rating	4/5 761 user ratings	4.7/5 78 user ratings
Rating Distribution	Excellent 33.9% Very Good 44.9% Average 11.4% Poor 4.1% Terrible 5.7%	Excellent 79.5% Very Good 16.7% Average 2.6% Poor 0% Terrible 1.3%
User Sentiments	Ease of Use, Email Deliverability, Email Templates, Customer Support Limited Customization Options, Dated Interface, Limited Integrations, Inconsistent Email Formatting	Easy To Use Interface, Effective Lead Capture Forms, Seamless Integrations, Great Customer Support Limited Design Customization, Occasional Functionality Issues, Limited Free Plan Features, Basic Email Templates
Review Summary	iContact's user reviews reveal a mixed bag of experiences. Users praise its user-friendly interface, customizable templates, and strong customer support. However, complaints about pricing, limited features, and occasional technical glitches surface across multiple platforms. While some find it suitable for basic email marketing needs, others express dissatisfaction with its reporting capabilities and lack of advanced automation features. Opinions vary on its suitability for small businesses, with some users vouching for its simplicity and affordability, while others recommend exploring alternatives for more complex marketing requirements.	Mailmunch is praised for its user-friendly interface, making it easy for non-technical users to create and manage email marketing campaigns. Users appreciate the simplicity of the pop-up builder, along with the ability to customize forms and landing pages. Customer support is consistently highlighted as a major strength, with users commending the responsiveness and helpfulness of the team. While some users desire more design options and features in the free version, Mailmunch is a widely recommended tool for growing email lists and generating leads, particularly for small businesses and bloggers.
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Pricing

Pricing Options	Free Trial Available Starts at $7.66. Offers Custom plan.	Free Trial Available Starts at $13.99.
Pricing Plans Monthly Plans Annual Plans	Standard $7.66 $9.00 per month Premium $13.58 $16.00 per month Enterprise Custom	Premium $13.99 $19.99 per month
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