iContact vs Benchmark Email Comparison

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

iContact

Email Marketing Software

4 761 user ratings

Visit Website

95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Benchmark Email

Email Marketing Software

3.9 201 user ratings

Get Free Advice

Overview

Description	iContact is an advanced email marketing platform having easy-to-use tools that will help you grow your audience, construct stunning emails, customize your replies and computerize your relations. It comes with toolkits that you require as a small business owner to grow your audience and connect with them proficiently. They have simple tools to match your entrepreneur mind. The enterprises can now create perfect emails from scratch or can use the in-build templates. In addition, they can create their sole space online with aesthetic and meaningful content that matches your niche. You can now automate your email replies with welcoming emails, anniversary emails, acceptance mails, and more with iContact. You can also build multi step fostering emails for new subscribers to guide them through the entire process. These new subscribers will turn into buyers. You also have the option to optimize your delivery time and send emails during crucial times. Their plan ranges from 75 dollars to 700 dollars a month purely depending upon your target and goals. In addition, they also provide a free trial to analyze their features. Read more	Benchmark is an email marketing tool that aims to help you generate more leads and get a better ROI on your email marketing campaigns. The drag and drop editor allows you to easily create emails by moving images and content blocks into different places. All the edits you make in the email template are reflected in real time so you can see what your email will look like as you're creating it. Benchmark’s emails take advantage of the responsive design properties so your emails are automatically optimized for whatever device you’re reading them on. Benchmark also includes image editing capabilities in its email editor, so you can add effects, stickers, and messages with a range of different fonts. Benchmark also offers social media features, as well as list management functionality, while enabling you to track the success of your campaigns and produce data based on these metrics. Read more
Pricing Options	Free Trial Available Starts at $7.66. Offers Custom plan.	Free Trial Not Available Starts at $13.0. Offers Free-forever and Custom plan.
SW Score & Breakdown	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 95% Reviews 80% Momentum 63% Popularity 79%	95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 97% Reviews 82% Momentum 70% Popularity 89%
SaaSworthy Awards	# 11 Most Popular # 20 Highly Rated	# 19 Fastest Growing # 10 Most Popular

Features

Total Features	19 Features	23 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 16 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 20 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4/5 761 user ratings	3.9/5 201 user ratings
Rating Distribution	Excellent 33.9% Very Good 44.9% Average 11.4% Poor 4.1% Terrible 5.7%	Excellent 32.8% Very Good 37.3% Average 24.4% Poor 1.5% Terrible 4%
User Sentiments	Ease of Use, Email Deliverability, Email Templates, Customer Support Limited Customization Options, Dated Interface, Limited Integrations, Inconsistent Email Formatting	User-Friendly Interface, Excellent Customer Support, Great Email Templates, Effective Email Automation Limited Template Customization, Email Deliverability Issues, Lack of Advanced Reporting, Limited Integrations
Review Summary	iContact's user reviews reveal a mixed bag of experiences. Users praise its user-friendly interface, customizable templates, and strong customer support. However, complaints about pricing, limited features, and occasional technical glitches surface across multiple platforms. While some find it suitable for basic email marketing needs, others express dissatisfaction with its reporting capabilities and lack of advanced automation features. Opinions vary on its suitability for small businesses, with some users vouching for its simplicity and affordability, while others recommend exploring alternatives for more complex marketing requirements.	Benchmark Email, a popular email marketing platform, garners mixed reviews from users. While some users praise its ease of use, affordability, and customer support, others criticize its limited features, outdated interface, and occasional technical glitches. Common themes emerging from reviews include its user-friendly drag-and-drop editor, comprehensive reporting and analytics, and effective email automation capabilities. However, concerns are raised regarding its lack of advanced features such as advanced segmentation, A/B testing, and limited integration options. Overall, Benchmark Email appears to be a suitable choice for small businesses and startups seeking a simple and cost-effective email marketing solution, but may not cater to the needs of larger organizations or those requiring more sophisticated functionalities.
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Available Starts at $7.66. Offers Custom plan.	Free Trial Not Available Starts at $13.0. Offers Free-forever and Custom plan.
Pricing Plans Monthly Plans Annual Plans	Standard $7.66 $9.00 per month Premium $13.58 $16.00 per month Enterprise Custom	Free Free Pro $13.00 $15.00 per month Enterprise Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Constant Contact 4 28 ratings iContact Vs Constant Contact MailChimp 4.4 19,734 ratings iContact Vs MailChimp Elite Email 4.4 17 ratings iContact Vs Elite Email Elite Campaign 4.8 56 ratings iContact Vs Elite Campaign Kasplo iContact Vs Kasplo	Campaign Monitor 4.6 45 ratings Benchmark Email Vs Campaign Monitor MailChimp 4.4 19,734 ratings Benchmark Email Vs MailChimp Emma 4.3 209 ratings Benchmark Email Vs Emma eMailChef 4.6 14 ratings Benchmark Email Vs eMailChef Elite Campaign 4.8 56 ratings Benchmark Email Vs Elite Campaign
	View All iContact Alternatives	View All Benchmark Email Alternatives