Emma vs Campaign Genius Comparison

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Emma

Email Marketing Software

4.3 209 user ratings

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80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Campaign Genius

Email Marketing Software

5 1 user ratings

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Overview

Description	Emma is an Email Marketing platform to enhance sales in business. A unique platform to create and send emails with advanced functions such as personalization, segmentation, and automation that is accessible to your team. It has A/B Content Testing to make your content simple, and precise, create landing pages for your email with drag and drop editor. A dashboard is available that helps to enhance your customer's experience and brand loyalty. The software has hundreds of pre-built apps and integrations, and used by 50000 teams plan, deliver, and optimize targeted email campaigns. Read more	Campaign Genius is a visual content service that delivers visuals for multiple marketing channels that are included in the existing marketing stack of the organization. Marketers can connect and engage with the help of visual experiences on the basis of person, place, time, and digital channels. The tool easily integrates with leading marketing platforms such as Active Campaign, Act-on, Aweber, Benchmark, Bombbomb, Campaign Monitor, Hubspot, MailChimp, Salesforce, and Sendgrid. Through an image cloud, Campaign Genius creates on-demand visual content and tells all these email clients about the timeframe for which they should keep it. This can be done with a simple image tag and merging recipient data into the tag for each outbound messaging. These are then combined with marketing parameters such as scheduled values. All content changes can be pre-scheduled via simple spreadsheet lists and campaign content can be changed even post rollouts. Features include multiple text-blocks, unlimited merge fields, royalty-free images, mobile-optimized images, and more. Read more
Pricing Options	Free Trial Not Available Starts at $99.0. Offers Custom plan.	Free Trial Available Starts at $249.00.
SW Score & Breakdown	92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 85% Momentum 61% Popularity 79%	80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 85% Reviews 65% Momentum 60% Popularity 65%
SaaSworthy Awards	# 20 Most Popular # 12 Highly Rated	Not Available

Features

Total Features	27 Features	12 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 24 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 9 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android	SaaS/Web/Cloud Mobile - Android
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	NA

Reviews & Ratings

User Rating	4.3/5 209 user ratings	5/5 1 user ratings
Rating Distribution	Excellent 57.9% Very Good 26.8% Average 8.1% Poor 1.4% Terrible 5.7%	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%
User Sentiments	Excellent Customer Support, Ease of Use, Email Marketing Automation, Effective Email Templates Limited Customization Options, Occasional Software Glitches, Slow Platform Performance, Tedious List Management	Not Available
Review Summary	Overall, users find Emma's email marketing capabilities, automation features, and ease of use to be its key strengths. They appreciate the user-friendly interface, drag-and-drop editor, and customizable templates. The platform's ability to segment customer lists, track campaign performance, and generate reports is also well-received. However, some users have reported occasional technical glitches, limited integration options, and a lack of advanced features compared to some competitors. They also suggest improvements in customer support and documentation.	Not Available
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Pricing

Pricing Options	Free Trial Not Available Starts at $99.0. Offers Custom plan.	Free Trial Available Starts at $249.00.
Pricing Plans Monthly Plans Annual Plans	Emma Lite $99.00 $99.00 per month Emma Essentials $159.00 $159.00 per month Emma for Teams $249.00 $249.00 per month Emma Corporate Custom	Team Plan $249.00 $249.00 per month Pro Plan $999.00 $999.00 per month Enterprise/Agency Plan $2,499.00 $2,499.00 per month
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Campaign Monitor 4.6 45 ratings Emma Vs Campaign Monitor Elite Campaign 4.8 56 ratings Emma Vs Elite Campaign Kasplo Emma Vs Kasplo Salesforce Email Studio 4.3 201 ratings Emma Vs Salesforce Email Studio StreamSend 4.1 59 ratings Emma Vs StreamSend	MailChimp 4.4 19,734 ratings Campaign Genius Vs MailChimp Salesforce Email Studio 4.3 201 ratings Campaign Genius Vs Salesforce Email Studio StreamSend 4.1 59 ratings Campaign Genius Vs StreamSend Campaign Monitor 4.6 45 ratings Campaign Genius Vs Campaign Monitor Mailsend by 500apps 5 6 ratings Campaign Genius Vs Mailsend by 500apps
	View All Emma Alternatives	View All Campaign Genius Alternatives