Connexity Shopping Ad Platform vs Aberdeen Comparison

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Connexity Shopping Ad Platform

Demand-Side Platforms (DSP)

3.3 3 user ratings

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73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Aberdeen

Demand-Side Platforms (DSP)

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Overview

Description

Connexity is a performance-marketing technology company whose core purpose is to help online retailers find new customers and drive sales at a cost that meets ROI objectives. we manage the complexities of a wide range of customer acquisition channels on behalf of thousands of retailers, with 20+ years of proven success in the US and in Europe. Skimlinks, a long time partner of Connexity, has been acquired by Connexity, making Connexity the leading independent source of new customers and sales for online retailers. Read more

Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, customer management, and business operations, to inspire critical thinking and ignite data-driven business actions. Read more

Pricing Options

Free Trial Not Available
Offers Custom plan.

Free Trial Not Available
Offers Custom plan.

SW Score & Breakdown

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

75%
Reviews

73%
Momentum

64%
Popularity

84%

73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

68%
Reviews

60%
Momentum

65%
Popularity

71%

Features

Total Features	5 Features	3 Features
Common Features for All	Audience Targeting Allows you to serve different versions of a page to a different set of audience Budget Management Analyzing financial information to ensure all operations are within budget Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions	Audience Targeting Allows you to serve different versions of a page to a different set of audience Budget Management Analyzing financial information to ensure all operations are within budget Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions
Unique Features	AI Optimization Uses AI and machine learning to maximize a campaign's performance Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding	AI Optimization Uses AI and machine learning to maximize a campaign's performance Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Online	Online

Reviews & Ratings

User Rating	3.3/5 3 user ratings	Not Available
Rating Distribution	Excellent 33.3% Very Good 33.3% Average 0% Poor 0% Terrible 33.3%	Not Available
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Pricing

Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Connexity Shopping Ad Platform Custom	Aberdeen Custom
	View Detailed Pricing	View Detailed Pricing

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