Campaign Genius vs MasterBase Comparison

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Campaign Genius

Email Marketing Software

5 1 user ratings

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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MasterBase

Email Marketing Software

4.8 4 user ratings

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Overview

Description

Campaign Genius is a visual content service that delivers visuals for multiple marketing channels that are included in the existing marketing stack of the organization. Marketers can connect and engage with the help of visual experiences on the basis of person, place, time, and digital channels. The tool easily integrates with leading marketing platforms such as Active Campaign, Act-on, Aweber, Benchmark, Bombbomb, Campaign Monitor, Hubspot, MailChimp, Salesforce, and Sendgrid. Through an image cloud, Campaign Genius creates on-demand visual content and tells all these email clients about the timeframe for which they should keep it. This can be done with a simple image tag and merging recipient data into the tag for each outbound messaging. These are then combined with marketing parameters such as scheduled values. All content changes can be pre-scheduled via simple spreadsheet lists and campaign content can be changed even post rollouts. Features include multiple text-blocks, unlimited merge fields, royalty-free images, mobile-optimized images, and more. Read more

MasterBase Process Automation Platform helps organizations transform information-intensive business processes, reduce manual work and errors, minimize costs, and improve customer engagement. And know the behaviors of each contact on your website, and then send you personal and relevant information, aligned with those tastes and preferences. You can generate different types of contact segments based on your profile data and behavior in the communications sent. Read more

Pricing Options

Free Trial Available
Starts at $249.00.

Free Trial Not Available

SW Score & Breakdown

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

85%
Reviews

65%
Momentum

60%
Popularity

65%

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

87%
Reviews

66%
Momentum

60%
Popularity

72%

Features

Total Features	12 Features	15 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click-through Tracking Keeps a track of links in the email opened by the customer Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email Real-time Email Editor Helps to view the email while editing at the same time Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 9 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click-through Tracking Keeps a track of links in the email opened by the customer Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email Real-time Email Editor Helps to view the email while editing at the same time Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 12 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	5/5 1 user ratings	4.8/5 4 user ratings
Rating Distribution	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%	Excellent 75% Very Good 25% Average 0% Poor 0% Terrible 0%
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Pricing

Pricing Options	Free Trial Available Starts at $249.00.	Free Trial Not Available
Pricing Plans Monthly Plans Annual Plans	Team Plan $249.00 $249.00 per month Pro Plan $999.00 $999.00 per month Enterprise/Agency Plan $2,499.00 $2,499.00 per month	Variable price Others Base price Others
	View Detailed Pricing	View Detailed Pricing

Alternatives

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	View All Campaign Genius Alternatives	View All MasterBase Alternatives