ActiveDEMAND vs PromoNavi Comparison

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ActiveDEMAND

Marketing Automation Software

4.5 169 user ratings

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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

PromoNavi

Marketing Automation Software

4.5 29 user ratings

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Overview

Description	A flexible marketing platform that is designed for the digital marketing agencies and SMB organizations to promote their products and services. The features offered by ActiveDEMAND include email marketing, call tracking, appointment scheduling, lead scoring, event marketing, behavioural segmentation, landing pages, social media and much more. With powerful newsletters and special promotions, you can retain old customers and expand the horizon of your business network. It enables businesses to boost marketing efforts through streamlining campaign management and attribution reporting. Besides, it also integrates your business with other businesses and marketing applications. Read more	PromoNavi is a digital advertising platform for PPC professionals, ads agencies and marketers, enabling them to boost their business operations and reach significant marketing KPIs faster. The platform helps users to create more effective campaigns, save time, reduce campaigns budget and increase the overall ROI. With PromoNavi, PPC professionals can see how effective their campaigns are and the steps they need to opt to boost their performance in the market. Moreover, businesses can automate routine tasks, reduce their traffic costs and optimise conversion value. The software can help agencies by cutting misused ad spend and boost their online advertising efficiency. It also provides them with a multichannel overview of all their customers in one place. In the case of marketers, PromoNavi allows them to launch and manage their Google and Facebook Ads from a single platform, besides offering them valuable competitive insights to stay up-to-date in their target market. Read more
Pricing Options	Free Trial Available Starts at $15.0. Offers Free-forever plan.	Free Trial Available Starts at $40.83.
SW Score & Breakdown	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 85% Momentum 65% Popularity 77%	85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 92% Reviews 73% Momentum 64% Popularity 76%
SaaSworthy Awards	# 19 Most Popular # 19 Highly Rated	# 13 Fastest Growing

Features

Total Features	10 Features	7 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 4 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Not available

Reviews & Ratings

User Rating	4.5/5 169 user ratings	4.5/5 29 user ratings
Rating Distribution	Excellent 62.7% Very Good 27.2% Average 7.7% Poor 1.2% Terrible 1.2%	Excellent 69% Very Good 20.7% Average 3.4% Poor 0% Terrible 6.9%
User Sentiments	Comprehensive Marketing Tools, Excellent Customer Support, Robust Reporting & Analytics, Effective Lead Generation Steep Learning Curve, Occasional Software Bugs, Outdated User Interface, Limited Campaign Templates	Not Available
Review Summary	Overall, users praise ActiveDEMAND for its user-friendly interface, ease of setup, and comprehensive features. It is lauded for its robust marketing automation capabilities, including email marketing, lead scoring, and campaign management. Additionally, users appreciate its affordability, especially for small businesses and startups. However, some users have reported challenges with customer support and occasional technical glitches. Additionally, a few users have expressed concerns about the platform's reporting and analytics capabilities.	Not Available
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Pricing

Pricing Options	Free Trial Available Starts at $15.0. Offers Free-forever plan.	Free Trial Available Starts at $40.83.
Pricing Plans Monthly Plans Annual Plans	Call Tracker Free Email Marketer $15.00 $15.00 per month Small Business Marketer $69.00 $69.00 per month Corporate Marketer $199.00 $199.00 per month	Business Plan $40.83 $49.00 per month Agency Plan $65.83 $79.00 per month
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Alternatives

	Hubspot Marketing Hub 4.6 591 ratings ActiveDEMAND Vs Hubspot Marketing Hub ActiveTrail 4.9 22 ratings ActiveDEMAND Vs ActiveTrail ActiveCampaign 4.4 6,037 ratings ActiveDEMAND Vs ActiveCampaign Zoho Marketing Automation 2 1 ratings ActiveDEMAND Vs Zoho Marketing Automation Ackwire ActiveDEMAND Vs Ackwire	PPC Bee Marketing Optimizer 4.3 7 ratings PromoNavi Vs Marketing Optimizer Adspert 4.6 12 ratings Revealbot Boostools 5 3 ratings PromoNavi Vs Boostools
	View All ActiveDEMAND Alternatives	View All PromoNavi Alternatives