Wynter Reviews

The fastest and most reliable way to get feedback fast about your messaging, copy, and asset design.

It's fast, it's affordable, it's easy to use

The still lack some specific audiences in some verticals. That's the only limitation I see for now.

Getting feedback on our messaging, copy and visuals

- Detailed feedback on all aspects of your message from the exact audience you are targeting

- Flexibility to test entire landing pages, simple copy or even run surveys

- Ability to be very selective at the audience who will review/ provide feedback

- If they don't have the right audience, they will recruit to find it for you.

Seriously, Wynter has been an absolute game-changer for our Product Marketing and GTM teams. It is embedded as a first stop in our GTM process to test messages, landing page copy or even run simple processes before anything gets pushed live. It is literally the only message testing platform you will ever need and by far the easiest to gather relevant actionable insights. We can't live without it!

- Expansion to other regions outside of the US (Brazil please!)

- Somewhat limited if you have an niche audience target

Extremely easy, fast and cost effective way to gather feedback from our targeted audience.

The UI is easy to navigate, and results are typically delivered faster than quoted. The feedback received from these tests has been instumental in refining our messaging. Recently, I upgraded to use audience segmentation and think it was absolutely worth it to get an audience within my niche. Their webinars are spot on too, very actionable.

I'd like to continue to learn from other marketers using Wynter to test - more examples from customers and their learnings!

Undersanding how our messaging is perceived by an audience unfamiliar with our product and brand

Agility in delivering results, the ease of setting up a test, and the audience quality (especially for C-level positions), which is difficult to talk to normally.

Not available for other countries (especially Brazil)

Quick validation of my message and questions about my discovery research, with high-quality audience response.

Easiness and speed. It's too easy to use, you don't need extra guidance to create your tests, and you get your responses quickly. It's the best tool to validate messaging I've ever used.

It's a bit pricey. Other than that, I've got no further complaints.

It helps me with messaging validation and deepens my understanding of the market I'm researching for and the persona. I can get validations to move forward with my communication strategies much faster.

You don't have to guess what your prospects are thinking....they tell you. If it's good, bad, confusing, or great...they will let you know and you can make improvements very quickly.

They are still growing, so some of the specific audiences we are going for are not always available. They worked hard to find the people we needed.

Ensuring we are clearly reaching our audience. We hear direct feedback from our target customers in a timely manner.

Wynter is a can't-live-without tool to test your B2B messaging with your target audience - super efficiently and incredibly quickly! Its self-service platform is very easy to use and gives you access to a broad database of personas to choose from. For the tests my team and I have done in the platform, we've received insightful results in 24-48 hours. I highly recommend this tool for anyone in B2B Marketing.

There are very few downsides to Wynter. I know they are continuously improving their platform, including adding new messaging templates.

Wynter helps us assess whether our product messaging and value proposition resonates with our target audience.

We were able to put our assumptions aside and get the real opinion of our customer profile on how they experience our landing pages. Their feedback was immense and as a result we knew where exactly to amend our LP's

I don't have a downside to Wynter. You must put aside the time to go through the detailed feedback, thats where the value lies.

We are getting detailed feedback from our exact customer profile on how our landing pages could hit harder. As a performance marketer this is hugely valuable to me.

- We can get feedback directly from our ICP and the audiences we want to sell to.

- The turnaround time is out of this world - most results were done within 24 - 48 hours.

- Landing pages and improving conversion rates are often the abandoned children of performance marketing. Improving both is an art and a science, and Wynter makes it easy to do so.

- You can write free-text audience details of who you're specifically looking to get feedback from if it's a niche role within a department. i.e. For us it's internal comms people that roll up into Wynter's pre-defined PR / Communications selector. So we can rest assured we're not getting feedback from people we don't sell to like PR people

Not much. Nothing worth pointing out here in this review.

- Improving our performance landing page conversion rates to make the most of our performance marketing budgets and help us hit our quarterly pipeline targets

Fast insights directly from your target audience. Can get feedback on messaging within 24 hours, and can also run surveys to your audience and have insights within 24 hours.

In a busy team that needs to move with speed, this cuts learning curves drastically.

Nothing, I can't say I have any real complaints about Wynter as a tool.

Being able to quickly test messaging with our target audience and also get insights about our target audience. What their buying triggers are, what they value most about our product/category, what objections they have etc.