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Sotrender Reviews

User Rating

4.8/5 (Based on 129 Ratings)

Rating Distribution

  • Excellent

    86.8%
  • Very Good

    11.6%
  • Average

    0.8%
  • Poor

    0%
  • Terrible

    0.8%

User Sentiments

Comprehensive Analytics, Competitor Analysis, User-friendly Interface, Customizable Reports

Occasional Software Errors, Limited Features in Lower-priced Plans, Data Aggregation Delays for Large Profiles, Lack of Certain Social Media Platform Integrations

Do You Use Sotrender?

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Review Summary

User reviews highlight Sotrender as a valuable tool for social media analytics and reporting, praised for its user-friendly interface, comprehensive data analysis, and quick report generation capabilities. Users appreciate the ability to compare their performance with competitors, gain insightful recommendations, and generate professional reports for clients. However, some users note the need for more data export options, a wider range of social media platform coverage, and occasional issues with data loading times.

Pros

  • Sotrender offers a userfriendly interface, simplifying complex data analysis and making it accessible to everyone.
  • The tool excels at providing detailed analytics for Facebook, Twitter, YouTube, and Instagram, offering valuable insights for social media managers.
  • Sotrender empowers users to quickly create customized and visually appealing reports, streamlining social media performance tracking.

Cons

  • While Sotrender offers comprehensive analytics, some users have reported occasional data loading delays.
  • Some desired features, like indepth analysis of Facebook Watch and Instagram Reels, are still under development.

AI-Generated from the text of User Reviews

Reviews
MM

Maciek M

January 3, 2024 Source: G2.com
"Pasibus <3 Sotrender"
What do you like best about Sotrender?

Sotrender is a tool that has been helping me achieve great results in Social Media for 10 years. I am happy to recommend!

What do you dislike about Sotrender?

Sotrender would be 10/10 if it was quicker to provide new social media channels to analyze.

What problems is Sotrender solving and how is that benefiting you?

Sotrender enables insightful functionality of all activities in Social Media channels

Read more
AU

Anonymous User

December 20, 2023 Source: G2.com
"A must-have in my toolkit!"
What do you like best about Sotrender?

With Sotrender, a junior team member can generate a customized, pretty advanced report in under 10 minutes. It's incredibly user-friendly.

What do you dislike about Sotrender?

It meets all the requirements for the project I've been using it for, and I can't think of anything it lacks.

What problems is Sotrender solving and how is that benefiting you?

I utilized this tool during my master's degree in a social media course, and it greatly assisted me in preparing in-depth reports on Instagram performance for our student campaigns.

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KK

Katarzyna K

November 30, 2023 Source: G2.com
"Nice tool for everyone."
What do you like best about Sotrender?

My whole team use this tool on daily basic.

What do you dislike about Sotrender?

Everything ok, great tool for everyone, who work with social media.

What problems is Sotrender solving and how is that benefiting you?

For example comparing with competition.

Read more
KC

Klaudia C

August 23, 2023 Source: G2.com
"The best tool for every social media specialist"
What do you like best about Sotrender?

I work as a head of social media at Beeffective agency (www.beeffective.pl). Among my responsibilities was selecting the best tool for social media profile analysis and generating reports on ongoing activities. I've tested numerous applications, and I believe Sotrender is the top choice. With Sotrender, we can analyze actions all in one place, and with just a few clicks, we can generate reports from both Facebook and Instagram. Sotrender is continuously evolving, and we're currently testing its capabilities for analyzing LinkedIn profiles. The application is user-friendly and intuitive, minimizing the time needed to onboard new employees. Clients value the reports for their clarity and transparency. I recommend it to social media specialists for their day-to-day work.

What do you dislike about Sotrender?

We've been using Sotrender for several years and we haven't complaints. Everything works smootthly, and in case of minor issues, we have excellent contact with customer account managers.

What problems is Sotrender solving and how is that benefiting you?

1. Automatic generation of reports on ongoing social media activities.

2. Analyzing communities on profiles, including building a base of new fans and followers.

3. Analyzing profiles alongside competitors' profiles.

4. Gaining insights regarding the target audience and their behaviors.

5. Assisting in defining KPIs based on historical data.

Read more
AU

Anonymous User

August 23, 2023 Source: G2.com
"Great app for data verificationu"
What do you like best about Sotrender?

rich data sets, competitive analysis capabilities, and effective support for marketing decisions based on social media analysis. Sotrender has a simple and intuitive interface that makes it easy to navigate the tool without the need for a deep understanding of data analysis.

What do you dislike about Sotrender?

Currently I have not noticed any errors everything is working properly.

What problems is Sotrender solving and how is that benefiting you?

Ability to generate quick reports that allow verification of data an over the past months

Read more
AG

Armine G

August 23, 2023 Source: G2.com
"Great tool for monitoring brand’s social media performance"
What do you like best about Sotrender?

The biggest advantage of using Sotrender is that we have access to all our social media data stored under one roof. And now there is also LinkedIn analytics available, which is great.

It’s also very convenient that all the metrics are unified - no matter if we want to track FB, IG or TT data - they are presented and explained in the same way. Even junior employees don’t have troubles with analyzing them.

What do you dislike about Sotrender?

There happen to be some authorization issues, but we used to have them in other tools as well.

What problems is Sotrender solving and how is that benefiting you?

It helps us save time on aggregating data and then analyzing them. We can draw conclusions faster as the data are visualized on various graphs & we’re able to adjust our strategy more quickly.

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NZ

Natalia Z

April 20, 2023 Source: G2.com
"Great help with bachelor's thesis"
What do you like best about Sotrender?

The most useful in Sotrender is access to many data such as user activity on a given profile. It's also great that the website offers to check statistics from earlier periods, e.g. a year or two back. A great tool for analyzing the data needed for scientific work.

What do you dislike about Sotrender?

I don't think there's anything I don't like about Sotrender. Everything is clear and easy to use. I'm glad that I had opportunity to try Sotrender and I will recommend it to everyone.

What problems is Sotrender solving and how is that benefiting you?

Sotrender helped me get data to my scientific work. I describe the image crisis of one of clothing brands. I wanted to show the difference on social media profiles before and after the crisis. Thanks to Sotrender, I was able to get to this data.

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ZG

Zuzanna G

January 2, 2023 Source: G2.com
"Professional, extensive tool and revelant service"
What do you like best about Sotrender?

We are just starting to work with SoTrender, but from the very beginning, the cooperation has been excellent. Starting with the service, which helps every step of the way and is open and available. The tool itself is easy to use and contains a lot of insightful statistics that make it easy to control all social media activities - both organic and advertising, which is rare in analytical tools. What I like most is the reporting. The agency's clients care a lot about receiving reliable reports. SoTrender's reports are very accurate and comprehensive, described in such a way that a client not involved in marketing can understand them. In addition, they can be generated automatically and do not require involvement from the creator. This is amazing considering the fact that previously we used to spend several hours on one report, and now it is created by itself in a few minutes.

We learned that SoTrender has a lot of plans to develop the tool, and we already see results.

What do you dislike about Sotrender?

It is difficult to find any opposing sides to using the SoTrender tool. Even if there are technical problems, they are very quickly explained and fixed, so I don't consider it a negative side.

What problems is Sotrender solving and how is that benefiting you?

SoTrender allows ongoing analysis of statistics, results of social media marketing activities, and keeping in touch with audiences through content moderation and reporting results. This helps in working with the agency's clients but also in evaluating ideas and planning further activities, making changes.

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SG

Szymon G

November 29, 2022 Source: G2.com
"Perfect tool for social media agency"
What do you like best about Sotrender?

Customer service and constant tool improvement by launching new things

What do you dislike about Sotrender?

everything is ok. I'm waiting for reports from TikTok - this is something important in Social Media right now

What problems is Sotrender solving and how is that benefiting you?

Reports - we have more time for other things

Read more
PJ

Pooja J

November 23, 2022 Source: G2.com
"Great tool for optimizing social media performance"
What do you like best about Sotrender?

Sotrender has helped us a lot in crafting our Instagram and Facebook strategies. That happened not only thanks to in-depth analytics possibilities but also thanks to competitors’ tracking modules. It was so insightful to see their top-performing content and the ad results (like the average CPC or CPM) in our niche. The pricing is also reasonable.

What do you dislike about Sotrender?

One or two times, the data was not showing, but the team helped us quickly resolve the issue.

What problems is Sotrender solving and how is that benefiting you?

We finally know if our strategy is booming, and we can prove that quickly to the board with the automatically generated PDF reports. We’re saving time and feel more confident when creating new content and communicating with our audiences.

Read more

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