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Serpstat Reviews

User Rating

4.6/5 (Based on 738 Ratings)

Rating Distribution

  • Excellent

    69.8%
  • Very Good

    24.9%
  • Average

    3.4%
  • Poor

    0.4%
  • Terrible

    1.5%

User Sentiments

Affordable Pricing, Comprehensive SEO Tools, Extensive Keyword Databases, Excellent Customer Support

Occasional Technical Issues, Limited Free Plan Features, Slow Loading Times, Inaccurate Data in Some Cases

Do You Use Serpstat?

Write a Review

Review Summary

Serpstat is generally well-received by users, earning an average rating of 4.2 out of 5 stars across multiple review platforms. Reviewers appreciate its user-friendly interface, comprehensive keyword research capabilities, and detailed competitive analysis features. The platform's ability to track website performance and identify growth opportunities is also praised. However, some users have mentioned occasional technical glitches and a steep learning curve for beginners. Overall, Serpstat is considered a valuable tool for SEO professionals and digital marketers seeking to improve their online visibility and drive website traffic.

Pros

  • Detailed keyword research capabilities for indepth analysis of organic and paid keywords.
  • Comprehensive competitor analysis tools to identify strengths, weaknesses, and optimization opportunities.
  • Userfriendly interface and intuitive design for easy navigation and quick insights.

Cons

  • Limited historical data availability compared to some competitors, potentially restricting certain types of analysis.
  • Occasional issues with data accuracy have been reported by some users, requiring verification before making decisions.
  • Some users find the pricing structure to be relatively high, particularly for small businesses or startups.

AI-Generated from the text of User Reviews

Reviews
RM

Robert Madorian

July 25, 2024 Source: Trustpilot.com
Use of Serpstat for SEO
I've used Serpstat for almost two years. It's a much more viable alternative than SEMRush and I am using it to guide clients through the ranking process and give them reporting. It's a good product and I think it would be useful for other agencies to use it. I use it's affiliate program to on seogonewild.com and the payout is pretty good.
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MP

Michał P

October 21, 2023 Source: G2.com
"A professional tool for anyone involved in SEO"
What do you like best about Serpstat?

Many useful features and a very large database of data received.

What do you dislike about Serpstat?

I haven't found anything like that so far

What problems is Serpstat solving and how is that benefiting you?

Serpstat primarily allows me to study my competition. It allows me to see where my competitor's site is displaying and for which keywords it is visible. It also allows me to see what links are being acquired by them.

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OS

Olena S

October 4, 2023 Source: G2.com
"An ultimate platform for SEO and beyond"
What do you like best about Serpstat?

Serpstat has become my go-to platform for all things SEO and more. Its extensive range of features has truly impressed me. From insightful backlink analysis to precise rank tracking and visibility trend monitoring, Serpstat has it all. What sets it apart is its commitment to innovation, offering advanced tools like AI Content Tools and keyword clustering, which I haven't seen in other SEO software. Plus, it's not limited to just the typical North American and Western European markets; it covers Eastern European markets exceptionally well.

What do you dislike about Serpstat?

If you're new to the world of SEO software, setting up Serpstat might feel a bit overwhelming at first. However, don't let that deter you. Once you dive in and get a feel for its robust tools and capabilities, you'll be amazed. The only minor issue is the sheer abundance of tools available, which might take some time to fully explore.

What problems is Serpstat solving and how is that benefiting you?

Serpstat has revolutionized my SEO workflow. With its comprehensive suite of tools, I can automate tasks like keyword research, keyword clustering, site audits, and rank tracking. This automation frees up my time to focus on high-priority tasks, making my work more efficient and effective. Thanks to Serpstat, I'm better equipped to tackle the ever-evolving world of SEO.

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VT

Vadym T

September 20, 2023 Source: G2.com
"Experience of using Serpstat for SEO"
What do you like best about Serpstat?

Ease of site navigation.

The speed of the support service response.

Extensive functionality that covers almost all SEO needs.

What do you dislike about Serpstat?

I have noticed only one inconvenience: sometimes reports on platforms take a long time to load (up to 10 seconds).

What problems is Serpstat solving and how is that benefiting you?

It helps in searching for semantics, analyzing competitors' sessions, and is also useful for monitoring positions for key queries, general site analysis, and site audit.

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AU

Anonymous User

August 29, 2023 Source: G2.com
"Absolutely the best SEO toolset"
What do you like best about Serpstat?

Serpstat has helped us to grow our organic traffic by 270% during the first year, using flexible rank tracking and very convinient keyword research. Also, after technical audit of all pages, we've fixed our titles and descriptions, and are observing the CTR increase constantly every month. It is 3 times up already, and keeps growing!

What do you dislike about Serpstat?

I did not find anything that could disappoint me yet

What problems is Serpstat solving and how is that benefiting you?

Serpstat helps to solve the most common SEO tasks such as keyword research, technical audit, rank tracking and backlink analysis. Also it has some AI tools for content creating which are very helpful. I save a lot of time and get tons of marketing insights by using Serpstat and reading their blog.

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MP

Modern P

August 3, 2023 Source: G2.com
"good system for seo masters"
What do you like best about Serpstat?

support

price policy

wide range of SEO tools

What do you dislike about Serpstat?

none yet ;)

so far, everything suits me in working with this team

What problems is Serpstat solving and how is that benefiting you?

key position monitoring

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AK

Alekos K

June 27, 2023 Source: G2.com
"Serpstat"
What do you like best about Serpstat?

The platform enables you to create custom reports that consolidate the data and insights most relevant to your SEO goals. You can generate professional reports with visualizations, share them with your team or clients, and track progress over time.

What do you dislike about Serpstat?

While Serpstat provides reporting features, some users have mentioned that the customization options for reports are limited. If you require highly customized reports with specific metrics or visualizations, you may find the available options restrictive.

What problems is Serpstat solving and how is that benefiting you?

Serpstat provides insights into the search engine results page (SERP) features that appear for specific keywords. You can identify featured snippets, knowledge graphs, local packs, and other elements that can impact your SEO strategy. This knowledge helps you tailor your content and optimize for enhanced visibility in search results.

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TS

Taaha S

May 19, 2023 Source: G2.com
"One of the best platform for the Deep SEO analysis"
What do you like best about Serpstat?

There are multiple good points of SERPSTAT

Easy to find organic keywords ranking

easy to find paid keywords ranking

Estimated monthly reach

Subdomain analysis

What do you dislike about Serpstat?

The biggest drawback is it's unpopular still having some great feature

It's not much userfriendly

What problems is Serpstat solving and how is that benefiting you?

It's helping me to work on the subdomain analysis. Can find out the competitors status.

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AU

Anonymous User

May 12, 2023 Source: G2.com
"Cost-effective But Also A Competitive SEO Tool"
What do you like best about Serpstat?

Serpstat is one of the hidden gems that offer competitive solutions like other legendary SEO tools like Ahrefs, SEMrush, or MOZ offers but at a cost-effective slab.

What do you dislike about Serpstat?

Still, the tool can dig into more comprehensive features like competing domains, gap analysis, etc. Also, some of the technical reports can still be user-friendly and easy-to-understand.

What problems is Serpstat solving and how is that benefiting you?

Serpstat helps me better understand my competitor's SEO efforts promptly to enable us to strategize our SEO plan of action and outrank them. Also, it allows us to save some money with its budget-friendly plans.

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MA

Maryna A

January 18, 2023 Source: Trustpilot.com
One of the best SEO tools I've ever used
All SEO tools you might need are in one place with Serpstat. The interface is pretty easy to use, and it's perfect for both experienced and junior SEOs. There are two tools that I use the most, Rank Tracker and Site Audit. Sometimes it is impressive how fast Serpstat comes up with new updates and tools. Their new AI content tools have blown my mind :)
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