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Séntisis has allowed the company to have direct and granular access to the opinion of the brand we represent on social networks. Due to the good analysis of the conversations and the categorization of comments that exist about us, we have improved the complete experience of our brand and give a more agile response to the needs of all interest groups.
In my opinion, when the classification of feelings is carried out, it is not accurate since it does not have the slack to adapt it to certain types of needs specific.
Sentisis helped us to know the opinion and visibility or perception of the internal users who represent the brand and to obtain useful bases for good decision making in the company.