Rival IQ Reviews

Rival IQ is such a great find because not only can I monitor content performance for brands I work with but I can also look at my brand vs. competitors. The tool, out of the box, provides insights around performance, areas to improve upon, and sends alerts on breakout posts from competitors. It also tells you if a post was likely "boosted" which is also insightful in today's pay-to-play environment. Probably the most helpful thing is that it also tracks TikTok data along with all the other data sources. It makes my job easier because I can get my information from one source, rather than cobbling it together from multiple data sources.

I really wish it had a larger social listening component as well as IG Stories/Reels data included.

Rival IQ helps us with monthly reporting as well as performing audits. We also use it to pitch new business which has led to several new client sign ups.

I appreciate that RivalIQ offers me stats and tables for metrics that I may not have previously considered a being instrumental pieces of data. However, there have been a handful of times where I've looked at some of these different graphs, and have been able to see trends that I wouldn't have noticed if I was just looking at the big stats like Engagement Rate per follower. It lets me see things I wouldn't have put together independently.

The aesthetic appeal and the lack of ability to customize it much makes me less excited to use the built in tables and graphs that you can just export. Even though that would be a lot more convenient, I prefer to design my own graphs so that they look as clean and beautiful as the rest of a presentation I may be giving to a client. So being able to customize those would be a great improvement.

There's a considerable amount of math and flling out spreadsheets of data that I would have to do manually in order to accomplish what RivalIQ is able to do within minutes of a full set up. Even just the ability to put in a web address of a competitor and automatically find the majority of their social media accounts AND their data like engagement rates, flowchart of audience growth, etc. is so significant, and that's just like the most basic function of the tool.

Tracking the competitive landscape in real-time

Monitoring top performing posts

Ease of editing the landscape

Nothing comes to mind! TikTok analytics can be a bit buggy, but for the most part RivalIQ works flawlessly.

RivalIQ allows marketers to develop a more thoughtful social media strategy, and easily track how the strategy is working. The insights provide excellent suggests for where to focus more time and energy to improve.

The ease of use.

The dashboard and reporting and the many features allow us to both track our metrics and understand what our competitors are doing. A great tool which I definitely recommend!

You have to pay to add more competitors to your reporting. It comes with a base but can easily become quite expensive. Same with the users. I wish the different packages came with a bit more.

Tracking social media reporting. Intel on competitors. Content creation and inspiration.

The social media/brand team is using it, as well as our team in North America.

The layout and ability to generate custom reports from all of our channels at once. My competitive nature also loves the ability to create landscapes and measure our efforts against our competition. An additional benefit is to be able to see breakout posts from our peers as well. Makes monitoring a lot easier.

Support for Instagram Stories, TikTok and Reels analytics could be better, but for our main three channels (FB, Twitter, IG), this has everything we need. Being able to pull and customize reports makes my job a lot easier.

Two of the biggest things we've been able to do have been standardizing reporting with our leadership. It has really helped our team make a strong case for more resources for social media.

Rival IQ is my GO TO tool whenever I need to perform a social media audit and/or competitive audit. I love how easy it is to set up, how responsive their customer service team is (the chat function is simply tops), and I really value the insights the tool provides around a brands' social performance. Additionally, Rival IQ has TikTok stats, which very few tools have at the moment, so that has really helped as more brands are on the platform and need reporting around content performance.

The only downside is that I wish it had more robust listening. I know that is not what the tool specializes in; but it would be very helpful it was folded into one. However, to help ease that pain point, it does provide Twitter Search & Instagram Discovery - so that is helpful in a pinch.

We use Rival IQ to see a social rollup of our brands and competitive brands. The ability to tell when a brand has "boosted" a post or put paid dollars, really helps us to understand the paid strategy competitors are using over time. Another benefit is the speed to insights...it really helps us cut down on the time it takes for reporting by having all the metrics in one place.

There are many things to like about the platform, but for starters, the straightforward UX is so helpful. I teach it in my class and my team, and both can pick up the software fast and efficiently. The second is how useful it is in looking for inspiration and trends in our industry. Often I wonder if we dropped the ball on some content or opportunities to create new content unknown. With Rival IQ I can gather all that and determine if it was successful via their comparative analytics.

It used to be that it could not track TikTok, but that has now changed (thanks Rival IQ!), so do not have much negative to say. I think the power of the platform is the effective cost and simplicity of the platform. I like how it focuses on what it does best and does not overcomplicate the process. I was a little upset that the platform does not use SEO tools as much (it used to), but we did not use them as often as the social side anyway.

It is extremely helpful, and they have been very flexible as I teach it in my University class! I think make sure to dig deeper in the trends as that unlocks the true power of the platform. Segment the data in excel to get greater results.

The main problem I have solved is coming up with new ideas. With Roval IQ I can do a scan to see what has been done in our industry and what worked. From there, we determine trends for types of content that can also better direct our content strategy and ensure anything we do create is original.

Easy to use and very intuitive. The dashboards are easy to understand and very complete. The service it's A+, if you need any assistance, they are always there to help.

I would like to have better PAID and listening tools.

Upgrade the basic amount of accounts to monitor, you will need to upgrade after you see the results and would like to have more possibility.

Reporting, benchmarking, KPI Monitoring, understanding the value of our content and a quick verview on our website metrics.

Great reporting, great features, always updating.

Lack of Snapchat data (although not RivalIQs fault)

Competitor analysis social media analytics

I can easily and quickly see how my org stacks up to competitors. Also, I can set up custom reports and custom alerts that notify me of what my competition is doing in real-time. Additionally, the interface is easy to use.

I would like to customize reporting even further, but I think they are working on this.

It saves time and energy. We can use one dashboard to get all the info needed on competitors at one time. We can benchmark against goals and against competitors.