Priority Engine Reviews

I absolutely love the fact that Priority Engine, synonymous with TechTarget, is that the info they provide is relevant, real and current.

What I don't like about Priority Engine seems to sometimes all of the features might not be available at anytime without notice or explanation. Additionally, they can sometimes give so much info it can be difficult to prioritize whichmmmmmmmnd

Prospecting and the need to continuously uncover new opportunities that ultimately generate revenue

I love how accurate and current the information is

I wish it was easier to export names of prospects and instead of a manual copy/paste

Tech Target takes the guesswork and heavy lifting out of prospect interest in products and solutions. This helps cut down on research time and reach out to more qualified leads.

What I like best about Priority Engine is how suffocated the platform is. Not only do you have the ability to gather all the detailed information in one place but you can easily utilize other platforms with Priority Engine. I use Priority Engine daily!

What I dislike about Priority Engine is subjective, I wish I was able to migrate personal profiles from PE to Salesforce without having to engage the Call To Action and do a manual search by email for the profile.

A problem Priority Engine is solving gives me a visualization of buyer intent and how to use that information in my daily work flows.

What I enjoy most about priority engine is the simplicity of its use. It is a quick plaform to familiarize ones self with. It provides regular updates on accounts buying teams and what they're currently in the market for.

The platform could do a better job at offering more depth within its functionality.While it provides current and relavent data, there is not much more to the platform. Another dislike I have is it could do a better job integrating with other commonly used sales plaforms such as SalesForce and Outreach.

The current problem that the platform is attempting to solve is obtaining new intel on companys' buying team, update's on personal changes, and what tools/technologies a company is currently in the market for. All of these features benefit myself by allowing me to carefully craft my outreach and unique approach to potential customers and prospects in a fashion that will resonate positively with them.

Intent data coming from what people actively research gives you confidence in reaching out to an account, knowing that they are actively researching.

Every now and again a random persona will pop up.

intent and contact details

The intent on a prospect level. Very helpful to see who the right POC should be

I work some smaller accounts under $50M in ARR, and I wish I could find those accounts on Tech Target

Contact mobile numbers are a game changer. Super easy to see who the right people are and narrow down with the filters

Priority engine has been my compass for targeted outreach to new accounts. It has helped a ton in being able to target the right prospects, prioritize trending accounts researching our businesses products and use cases, as well as go into my net new sales calls with prospects with a better understanding of their key business initiatives.

Honestly the product has all the features I need to conduct my outreach with a purpose. If anything I would like to be able to upload more targeted contacts...but I'm at the mercy of my organizations budget and subscription :)

Hyper focused and targeted outreach to trending accounts

1. Individual Intent Topic feature - It helps in mapping content messaging for buyer personas

2. Account journey stats - we can align our website journey with Account journey stats which help in lead scoring and account qualificaiton process

Nothing as such except the UI Console could be better, they can refer other ABM data plaforms.

PE help us indentifying purchase intent for individuals which can map in nurture campagins to get desire engagements from Buyer persona.

I love that I can add the accounts I want to watch and that it gives me up to date data on what my customers are interested in!

Absolutely nothing! I love how easy Priority Engine is to use!

On some accounts I can see not only that customers are looking at our website but what they are interested in and that helps me gear the content I send toward THEIR priorities!

All the information for my lead/account is straight forward, easy to read and navigate through.

I dont think I can think of the least helpful thing about priority engine. It is that great!

Who specifically to contact and what is driving the intent data.