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MediaRadar Reviews

User Rating

4.5/5 (Based on 329 Ratings)

Rating Distribution

  • Excellent

    61.1%
  • Very Good

    32.8%
  • Average

    4.6%
  • Poor

    0.6%
  • Terrible

    0.9%

User Sentiments

Comprehensive Competitive Intelligence, User-Friendly Interface, Detailed Contact Information, Valuable Sales Prospecting Tools

Inaccurate Data, Limited Customization Options, Slow Loading Times, Outdated Contact Information

Do You Use MediaRadar?

Write a Review

Review Summary

Media Radar is a powerful tool for sales professionals in the media industry. Users rave about its ability to find accurate contact information and provide insights into advertising spending, allowing for effective prospecting and targeted pitches. While some users point to occasional inaccuracies in contact data or a lack of detail on certain channels, the platform's robust features, user-friendly interface, and helpful customer service make it an invaluable resource for staying ahead of the competition and closing deals.

Pros

  • Media Radar offers robust, userfriendly features tailored to modern sales teams.
  • It provides unparalleled insights into the advertising landscape, empowering teams with knowledge.
  • It helps identify potential clients and their ad spending, facilitating targeted outreach.
  • It allows easy access to contact information for both brands and agencies.

Cons

  • Contact information can be outdated, requiring verification.
  • The platform can be slow to load due to its extensive data retrieval.
  • Some features require upgrades, leading to additional costs.
  • Limited data availability for specific regions, like Canada or certain industries.

AI-Generated from the text of User Reviews

Reviews
AU

Anonymous User

November 21, 2023 Source: G2.com
"Critical Sales Enablement Tool"
What do you like best about MediaRadar?

Media Radar isn't just a tool; it's a strategic ally in our journey towards sales excellence. The platform's features are robust, user-friendly, and tailored to the needs of modern sales teams. Media Radar is the linchpin of our sales strategy, providing unparalleled insights into the advertising landscape. The platform's robust features have become our secret weapon, offering a 360-degree view of our prospects' advertising initiatives, empowering our team with the knowledge needed to tailor pitches.

What do you dislike about MediaRadar?

I am looking forward to their enhancements on events and lead generation.

What problems is MediaRadar solving and how is that benefiting you?

Media Radar offers a comprehensive overview of market trends, competitor activities, and potential opportunities. The depth of information provided has been instrumental in refining our targeting strategies, ensuring that every outreach is not just a pitch but a personalized conversation tailored to the prospect's unique needs.

Read more
MS

Mike S

September 6, 2023 Source: G2.com
"Media Radar Rocks"
What do you like best about MediaRadar?

Plethora of media contacts. The customer service is the best and they are so easy to work with.

What do you dislike about MediaRadar?

Nothing to dislike. Great product and services

What problems is MediaRadar solving and how is that benefiting you?

They are able to help me connect with valuable leads in our business and help us generate revenue.

Read more
CC

Colton C

June 2, 2023 Source: G2.com
"Recipe For Sucess"
What do you like best about MediaRadar?

I love that I can log on and immediately find who I need to get in contact with from a business. It takes the guess work out and saves me loads of time.

What do you dislike about MediaRadar?

I dislike that there is a spend threshold in order for MediaRadar to find our contact information.

What problems is MediaRadar solving and how is that benefiting you?

Saving me time and research I'd have to be doing to find the right person to talk to when contacting a business.

Read more
AU

Anonymous User

June 2, 2023 Source: G2.com
"West Coast Sales Director"
What do you like best about MediaRadar?

It is an invaluable resource for looking at where accounts are spending (print and digital) as well as for finding contacts.

What do you dislike about MediaRadar?

I do not use the dollars associated with ad spend, as they are estimated costs.

What problems is MediaRadar solving and how is that benefiting you?

Solves my need to find out where a client is spending their ad dollars. Solves my need to find contacts so I can reach out.

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JK

Julie K

May 30, 2023 Source: G2.com
"MediaRadar is a vital resource to me."
What do you like best about MediaRadar?

I use the Power Prospecting report and the contacts tab religiously. Both help me find where the money is and who the best person to reach out to is. I also love that I can target specific regions. The customer service at MediaRadar is also responsive and almost always solves the problem.

What do you dislike about MediaRadar?

There are quite a few companies that say "too small to provide adequate information." I wish there was one name that could be provided. Someone in marketing or comms.

What problems is MediaRadar solving and how is that benefiting you?

MediaRadar is helping me find the best prospects. Where actual money is being spent, so I'm not wasting my time. Additionally, it provides contacts for me to start a conversation.

Read more
AU

Anonymous User

May 26, 2023 Source: G2.com
"Great Product - Needs Easier Admin Reporting"
What do you like best about MediaRadar?

So many ways to filter for what you're looking for!

What do you dislike about MediaRadar?

From an admin perspective, the reporting capabilities should be more self-serve with filter abilities and go into the past months/years, not just 6 weeks.

What problems is MediaRadar solving and how is that benefiting you?

Best being able to identify the size of the prize with specific prospects and existing clients.

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AG

Anthony G

May 25, 2023 Source: G2.com
"The best one stop shop for Advertising and Marketing Insights today"
What do you like best about MediaRadar?

The people. The tool is excellent . . . very user-friendly. It is invaluable to be able to contact a helpful human being when you need a little extra help.

What do you dislike about MediaRadar?

It would be nice to evolve the client contact information. It can be hit or miss.

What problems is MediaRadar solving and how is that benefiting you?

I am able to quickly pull up ad spend by client/brand/media/platform, client contact information, examples of recent creative, and custom reporting to make me smarter faster going into a client meeting or as I prospect.

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EM

Ernesto M

July 9, 2022 Source: G2.com
"The best social media insights tool"
What do you like best about MediaRadar?

The software included the integration, the interface, the graphics and also the storage for the complete insight cycle. It is the most modern insight solution for social media for a very fair price.

What do you dislike about MediaRadar?

There was only one thing our team didn't like and it was the learning path, but it was because we were used to our previous vendor. This was quickly counteracted when we discovered MediaRadar's additional feautures.

Recommendations to others considering MediaRadar:

Take a couple of days to get used to the software.

What problems is MediaRadar solving and how is that benefiting you?

It brings the completed solution to know our market and customers. Our non-technical stakeholders took only one week to get used to the software and start providing insights.

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AU

Anonymous User

January 25, 2022 Source: G2.com
"Another great tool for lead generation"
What do you like best about MediaRadar?

The data points this software can pull from is impressive. It's a great way to find potential clients.

What do you dislike about MediaRadar?

It's a bit clunky and slow because it's pulling from so many places!

Recommendations to others considering MediaRadar:

If you're struggling to find leads then media radar is the way to go

What problems is MediaRadar solving and how is that benefiting you?

Finding new business

Read more
AU

Anonymous User

December 13, 2021 Source: G2.com
"Very helpful and informative information."
What do you like best about MediaRadar?

Power Prospecting Report

Identify the best prospects using a series of advanced filters.

What do you dislike about MediaRadar?

Snapchat and all Discover Channels Channels in My Competitive Set Specific Discover Channels

Recommendations to others considering MediaRadar:

Great source for my level of sales with RMS MEDIA GROUP.

What problems is MediaRadar solving and how is that benefiting you?

Everyday I find a way to solve with Media Radar.

Read more

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