Lifesight Reviews

- The dashboard is insightful

-They have visit lift

- User interface is easy to use and understand

- Slow response time

- Some audience segments not spending in campaign

- amount of time to integrate store latlongs take longer than other vendors

- Measurement between the online and offline world

- Learning more about audience device behavior

I like the number of audiences Lifesight have categorized. It helps us reach users based on demo, behavior, and locations which is extremely important for our sightline product selling.

The audience definitions are very vague, I would like them to be more specific e..g contain data set definitions rather than (device seen at x location in past 90 days)

Its cookieless, which is the way the industry is headed. The use of mobile IDs and unique identifiers tying it back to location and appp usage is very helpful.