iSpot.tv Reviews

It's my go-to source to find the latest campaigns from brands. Also love how it shows all media information to track where and when it is running.

There are some instances where it doesn't track some of the brands I am looking for, but that is so few and far between.

Working in new business, we are always wanting to see what the brands we are pitching have done and are doing currently. We use iSpot to help see campaigns across time. iSpot.

iSpot helped our clients to combine measurement for newly growing streaming inventory alongside traditional TV. We tapped into unified measurement tools to understand combined reach

The costs of iSpot measurement overlay was a sell through that had to be negotiated with our clients and agency shared part of the costs

We used both the free and paid solutions of iSpot th including their library of competitor ads.

We were able to prove out the incremental reach and benefit of overlaying both connected TV buys and traditional upfront broadcast/cable buys. This allowed us to increase digital media budgets using data driven performance insights.

iSpot tracks all linear tv airings with placement details to use for competitive reporting as well as additional breakthrough metrics. They also provide comprehensive dashboard analyses and custom research reports

iSpot's exporting features can use some upgrades like customized fields

Very useful tool for competitive tracking within your client's category

Main use is for 'real-time' reporting and tracking competitors linear tv creatives i

I like the ease with which I can search for a company's spots and learn more about their media patterns like air time, air date, duration and spot content. I like how easy it is to also dive into similar companies with similar spend levels to get a sense of how crowded that industry is.

Sometimes the different tabs can be confusing and I have to try multiple tabs before I find the reporting I was looking for. A more logical hierarchy might help make that a little more intuitive.

This is a great tool to help you break down what your competitors might be doing in the industry. Their multitude of filters help you very easily see exactly what you're looking for and make it easy to continue your research by displaying similar companies.

We understand the TV media space a lot better now. We can now more confidently and easily quantify the efforts other companies are making in the TV space and make better note of what these advertisers are doing well or where we find opportunities to do better.

Easy to use. Can see creative, brand, program, network level spend information.

Occasionally picks up on local ad spend as national ad spend.

Used for competitive intel. Faster than other sources out there (Nielsen).

iSpot enables us to directly measure the impact of our linear and OTT campaigns on website behavior by using deterministic attribution. We know the day after a spot runs how effective it was at driving response and can compare it's performance to other spots. We have insight on creatives, media and competitor's spend all through one tool.

The tool is still in the earlier stages of development, so there is some manual reporting that has to happen, but the team is great about working with us to provide us with the data we need.

iSpot helps us better understand the latent response driven by TV and enables us to optimize our media at a very granular level using the results.

.measurement at a very granular level, and also monitoring real-time attention metrics to ads which is becoming very important now with many wasted impressions in other platforms

so far nothing, but maybe a less priced package for mid-size advertisers

Measuring the real effect of running

I liked that it was really insightful and showed interesting metrics and creative. I thought it was a great resource to use to be sure I was staying up to date on all things LTV.

I didn't like that it was a little confusing for me at times and there were times I didn't know exactly how to interpret the data that I was finding in iSpot, so that was rough.

In an industry where I don't have much intel into LTV, it is a great resource to periodically come and check in and make sure I'm staying up to date on all things happening in the TV world.

iSpot's UI is fast and easy to use. The reports are intuitive to find commercial, program, or network level data for recent or historical periods.

iSpot isn't the industry's currency for TV measurement.

Faster data and insights on TV metrics, available the next day.

iSpot is the only source I use to garner TV impression / spend insights across the industry reliably

I would love more robust pivot functionality and the ability to customize reports, select specific advertiser sets, etc.

It's a leader in delivering industry-specific insights on TV advertising!

We're able to look at where