Home/ Influencer Marketing Software/ HypeAuditor/ Reviews
Analytical Platform for Transparent Influencer Marketing
72.2%
13.3%
1.9%
1.3%
11.4%
In-Depth Influencer Analytics, Extensive Influencer Database, User-Friendly Interface, Valuable Audience Insights
Inaccurate Data Analysis, Limited Platform Coverage, Slow Report Generation, Expensive Pricing Plans
HypeAuditor is a popular platform for influencer marketing, offering valuable insights into influencer quality and audience demographics. Users praise the platform's robust analytics, ease of use, and comprehensive influencer database. However, some users express concern over pricing, limited platform features, accuracy of data, and customer service responsiveness. While HypeAuditor is generally well-regarded, potential users should consider these points and weigh them against their specific needs before making a decision.
AI-Generated from the text of User Reviews
It is evident that Hypeauditor is a pioneer in its field. We have worked with numerous platforms over time and regularly explore new tools as they emerge, but there is nothing comparable when it comes to account analytics. The 'Hype Reports' are state-of-the-art and provide us with a significant edge when communicating with customers. In particular, the 'Quality Score' has proven to be highly reliable over time, offering an accurate reflection of what to expect from influencers in terms of performance. For us, it serves as a guideline for deciding who to accept on our platform and in our community.
Additionally, we make use of Hypeauditor's API, a benefit that very few analytics platforms offer to this extent. The API integrates easily and allows us to personalize influencer profile pages and add value to visitors without providing them with full analytics. It serves as an excellent teaser and lead generator.
At times, we've encountered issues with the API not updating data and generating reports reliably. Additionally, the process of how credits are deducted or expire isn't always transparent. We suggest improving these aspects for a smoother experience. Furthermore, we would appreciate the addition of team management or multiple user options for better collaboration and efficiency.
As a leading influencer marketing platform in Latin America, the quality of our influencers and their expected performance are paramount. In fact, our name and brand promise are derived from this focus: RealFluencers - representing quality, authenticity, and real influencers. Hypeauditor's account analytics provide us with a unique way to ensure that the influencers we collaborate with or accept onto our platform are truly authentic and allow us to deliver on our core promise. It also offers insights into key demographics, but, most importantly, provides invaluable psychographic data that sets it apart from its competitores, and gives us the edge with our clients.
Very handy influencer search engine, look alike recommendations, influencers' quality indications and now also a browser extension
Sometimes the influencers I want to check are not in the system and I have to wait longer - but it's not critical
Service helps us to choose influencers really suitable for our advertising and not to waste money
The platform´s accurate data and detailed analytics have allowed us to optimize our partnerships with influencers, resulting in higher engagement and conversions.
We would like to:
1) get more reports in our plan.
2) obtain reports of new influencers or creators faster.
The audience quality analysis feature has been instrumental in ensuring that our collaborations reach real and active followers. The user-friendly interface and responsive customer support have made our experience with HypeAuditor seamless and productive. At VKNG, we highly recommend it to any brand seeking to unlock the full potential of creator marketing.
HypeAuditor has almost every feature we could need, from initial search to final campaign tracking and payment
Occasionally, certain creator profiles will not have the most up-to-date info as there is a few week lag time
HypeAuditor provides detailed insights into each creator's audience demographics. This helps us put together more strategic campaigns with targeted approaches
I find campaign tracking and influencer discovery useful when running influencer campaigns. I also think the Hype Auditor team are great to work with, super helpful and always respond promptly.
Even though I find the influencer discovery helpful, there are a lot of brands on there. I personally would find it more helpful if there was a brand/ influencer setting to section these out.
Being able to track influencer campaigns and influencer discovery.
O detalhe e profundidade nos relatórios de análise
Alguns canais de influencers não aparecem na busca e devo pedir no chat criarem
Resolveu um problema na qualificação de novos canais de adquisição trazendo eficiência na tomada de decisão para avançar com a escolha certa de novos parceiros de divulgação da marca
I have been working in social media for almost 10 years and HypeAuditor is the most intuitive influencer discovery and analytics platform I've ever used. I love the logic behind all of its functions which lets me know they understand the ins and outs of working with influencers and the reporting required after. What also sets them apart is their incredibly helpful, generous, and knowledgable team of experts. They are lovely to work with and extremely professional.
There are certain limitations for reports and listening. However, most of it is due to API limitations from the platforms themselves. I'm glad that the team explains these limitations clearly and help any way they can. Many functions are continiously being updated and I'm sure the tool will only improve over time.
Finding the right influencers is extremely hard as well as being able to predict and calculate ROI. The tool helps with both of these key issues which takes a very long time to do manually. As someone in a busy agency, we often do not have the luxury of time.
I loved the support the team provided (quickly) when necessary.
Maybe the tool could be more simple to use, but the team provides learning sessions, so that is great.
Helped me to learn more about my own profile: info about follower base that helped me with some strategies.
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