Heap Reviews

Flexible analysis of any product event by anyone

server-side events are opaque and need reliance on the engineering team

Analysis of product usage, link usage to business outcomes

Heap is helping us understand a deeper analysis of the website without much effort to create a roadmap for future changes. It helps validate the data

Data mismatch issue is something we have been observing sometimes

It is helping us do a deeper user behavior analysis and understand where the visitors are struggling. We can also see the impact of the changes we are doing through Testing.

Heap was extremely simple to set up. It required minimum setup from our dev team. Once I had the events and properties in place, I was able to seamlessly create dashboards to keep track of a user's journey. The icing on the cake was seeing a video of a user performing actions on our platform. It gives us a direct look into seeing where a customer struggled and faced friction. This was instrumental in our new UX/UI revamp project.

Although I got accustomed to the platform fairly quickly, it took a week or two to ensure the correct events were set up. The auto-captured and labeled events were not that accurate and confusing. We resorted to using the API to see our custom events.

The session replays have been fantastic. Before, we would try to contact our users to get as much feedback as possible and this has really streamlined that process. We know who the users are and can watch them use the platform in real-time.

Team is always available to help. It's the best platform for marketeers as you can retrospectively apply events and tracking and it will have all past data versus GA where tracking only begins after implementing a change

It's expensive and quite unflexible for us as a seasonal businesses. As we get larger i think this becomes less of an issue

UX design, web analytics

It makes retrieving quick insights really easy, it connects to Redshift and S3 very simply, allowing me to digest large datasets in a different enviroment for lightining fast internal user dashboard experiences. Heap Support provides an excellent service that is quick, personalized and full of screenshots and relevant links.

Its snapshots feature needs more improvement for our use-cases. It only captures data immediately available, not live data that takes a second to load.

Providing quick analytics on web traffic and transferring that information easily to a third party for deeper analysis and connection with our data warehouse.

I love how Heap can provide so many insights and when you think it has all the features, there is something new introduced in Beta and we get the first opportunity to use it! Also, it is very user friendly. It has amazing customer support and love that it can integrate with other tools like Medallia etc.

Need to better define events and get them validated so we don't create duplicates and teams have lesser confusion.

Customer journey and understand their pain points

Integration with Medallia helps to pin point a customer's issue and help to resolve better and faster

Ease of implementation and usage. Data is very useful for business decisions. Customer support has been on point.

Higher barrier for a new user. Manual process sometimes to define events that could be more user friendly.

Keeping track of our users and journeys. It helps us analyze users and make improvement decisions.

ease of use and customer care we got from heap

there is nothing that comes to mind as a dislike

Platform analytic and use journey

The best part about Heap is that it auto-captures everything, and you just have to go in and define it. I mainly use the Event Visualizer to define my events, and it's pretty easy to set up basic flows. There are obviously a lot of complex ways to use it, but it's pretty simple to get started out of the box.

I could use more contextual help for some of the more complex things I'm trying to measure. I find myself triangulating what I see in the event visualizer, with definitions and use cases in the help center, and my website to ensure I'm on the right track. Of course, how does Heap know if what I'm trying to measure feels complex or not? There's not necessarily a simple answer here. But I guess more paths to find help would be nice.

I'm using Heap to measure everything! Heap is showing me what areas of my site get more use than others; which features got a lot of attention at launch; and where users drop off in some of the more complex workflows. I'm still getting the hang of Heap to be able to see clear before & afters, but Heap gives us a baseline that we didn't have before.

Simple to use and graphs are easy to share.

There could be some improvements in the account-level analysis.

Understand which parts of the product are being used.