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GRIN Reviews

User Rating

4.7/5 (Based on 485 Ratings)

Rating Distribution

  • Excellent

    72.6%
  • Very Good

    23.7%
  • Average

    2.1%
  • Poor

    0.8%
  • Terrible

    0.8%

Do You Use GRIN?

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Review Summary

GRIN is generally well-regarded for its user-friendly interface and strong customer support. Users appreciate its ability to organize influencer data, manage campaigns, track performance, and send bulk emails. However, some users report glitches, slow loading times, and limited customization options. A common complaint is the lack of robust influencer search functionality, particularly on platforms like TikTok. The platform's integration with Shopify is a major selling point for many users, but its value for non-Shopify brands may be limited. Overall, GRIN is a solid choice for many, but it's essential to consider the limitations and weigh them against your specific needs.

Pros

  • Grin provides a centralized platform for managing influencer marketing campaigns.
  • The platform offers a userfriendly interface and powerful features for finding, engaging, and tracking influencers.
  • Grin's customer support team is highly responsive and helpful in addressing user queries and resolving issues.

Cons

  • Some users have reported encountering glitches and technical issues within the platform.
  • The platform's reporting capabilities could be enhanced to provide more comprehensive and customizable data insights.
  • The lack of integration with social platforms beyond Instagram can limit the platform's usefulness for certain users.

AI-Generated from the text of User Reviews

Reviews
LG

Lucy G

February 5, 2024 Source: G2.com
"A great solution for managing our influencer program"
What do you like best about GRIN?

We love the fact that GRIN can manage so many different aspects of our influencer program: sample distribution, seasonal campaigns, email flow, partnerships, and reporting. And does all of them very well, even in our different territories.

What do you dislike about GRIN?

I'd really like the problem with currency on the payment page solved! We need to be able to pay creators in pounds sterling and can't do this yet.

What problems is GRIN solving and how is that benefiting you?

The way we interact with and manage our influencers is much smoother; the dispatch of samples is particularly well managed via GRIN. We can outreach easily, and it's easy to onboard new creators.

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MW

Madeline W

January 26, 2024 Source: G2.com
"Streamline Influencer Programs & Drive Sales"
What do you like best about GRIN?

A streamlined process for setting up and managing our influencer programs. The promo code and affiliate link tracking helps us track revenue.

What do you dislike about GRIN?

No downfalls. Sometimes there are small bugs but the Grin team quickly handles these issues.

Recommendations to others considering GRIN:

Make sure you commit a good % of your work hours to using Grin in order for it to be succesful. We've seen most success with our micro influencer program (20 - 90k followers).

What problems is GRIN solving and how is that benefiting you?

Saves time and improves efficiency with automated processes. Reduced risk being able to work with the right influencers who have an audience that matches our target audience.

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AP

Amy P

December 20, 2023 Source: G2.com
"Influencer Management Game-changer"
What do you like best about GRIN?

Using GRIN to manage partnerships, campaigns, communication, product shipment and analytics has been an absolute game-changer! It helps me organize everything in one manageable workspace and it's been immensely helpful in supporting the ability to scale our program.

What do you dislike about GRIN?

I use the "Activations" feature quite a bit and there is still some restrictions in allowing Creators to deliver content directly through their LIVE URL here.

What problems is GRIN solving and how is that benefiting you?

It's helping me manage and scale my influencer network while being able to track communications, project status, content analytics and prospecting. It's also helpful with budget management and tracking.

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TF

Tatum F

December 18, 2023 Source: G2.com
"Influencer Marketing Manager"
What do you like best about GRIN?

I've had the pleasure of using GRIN, and it has completely transformed the way I handle influencer marketing campaigns. As someone deeply involved in managing various campaigns and activations, the organizational capabilities of GRIN have proven to be a game-changer for me. GRIN has truly elevated the way I approach and execute influencer marketing, and I wholeheartedly recommend it to anyone looking for a comprehensive and user-friendly solution.

What do you dislike about GRIN?

While the basic functionalities of GRIN are user-friendly, delving into more advanced features can pose a bit of a learning curve. Clearer documentation or tutorial resources for these advanced features would be beneficial for users looking to unlock the full potential of the platform.

What problems is GRIN solving and how is that benefiting you?

GRIN addresses the complexities of influencer marketing by providing a centralized, user-friendly platform that facilitates campaign management, enhances analytics, and strengthens relationships with influencers. These solutions collectively contribute to more effective and streamlined influencer marketing efforts for businesses and marketing professionals.

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VW

Valerie W

December 18, 2023 Source: G2.com
"Efficient platform with all the capabilities!"
What do you like best about GRIN?

The organizational aspects of the platform!

What do you dislike about GRIN?

Some of the features that we have requested are not yet available

Recommendations to others considering GRIN:

Utilized the amazing GRIN Support team! They have been available and ready to help me troubleshoot so much!

What problems is GRIN solving and how is that benefiting you?

Finding new creators/influencers for our brand to work with! We work with influential creators for brand reach and more grassroots partners who are not using social media for word-of-mouth connections. We manage all of our partnerships through Grin!

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CB

Christine B

December 18, 2023 Source: G2.com
"Grin has changed the influencer game for our company"
What do you like best about GRIN?

Grin has streamlined a process that used to take me days into hours. It's allowed our company to utilize UGC on a much higher scale and faster rate. The onboarding process was straightforward, with the Grin Academy and my customer success manager available whenever I needed her. I've scaled our program from 15 influencers to almost 100 and managed them all from my Grin hub. We've seen great success in our revenue and brand awareness in our first year of use. I'm in the program daily, recruiting more influencers and monitoring content. Love it and can't recommend it enough.

What do you dislike about GRIN?

Sometimes, the software can run into bumps, such as the product fulfillment showing as "awaiting shipment" after being shipped out. However, the Grin tech engineers have always been readily available and communicative about resolving such errors. I've always felt supported by the handy in-app messaging software and my FANTASTIC customer success manager, Jackie!

What problems is GRIN solving and how is that benefiting you?

Previously, we used spreadsheets and manual calculations to find a creator's engagement rate and average comments per post. It could take hours to fulfill orders, set up contracts, and get them set to post about our company. Now, it's easy and breezy with a few clicks, allowing the creators a seamless process with the dashboard on their end as well.

Read more
LP

Laura P

November 21, 2023 Source: G2.com
"Been a big help for us"
What do you like best about GRIN?

Keeps everything organized in one place. Makes it easy to find new creators and to keep up with current creators. What used to take hours and endless spreadsheets is now simplified in one platform. Having a dedicated rep to help along the way has been wonderful as well.

What do you dislike about GRIN?

Had a bit of a learning curve to figure it all out, but our dedicated rep has been a huge help.

What problems is GRIN solving and how is that benefiting you?

Helped solve the issue of record keeping of creators we were interested in working with and currently working with.

Helped solve the issue of finding new creators to work with.

Read more
AU

Anonymous User

October 30, 2023 Source: G2.com
"Grin for the win!"
What do you like best about GRIN?

I really appreciate the level of customization available for the various features in Grin. Being able to create our own tags and custom properties has enabled us to optimize our processes for our partner program. I also love that in Activations you can customize the deliverables for each individual creator.

What do you dislike about GRIN?

The authentication process for our creators has been the biggest challenge. Grin has created videos with step by step process for the creator to follow, however its still a complicated process and often times the creator will recieve errors while trying to authenticate. Once the creator authenticates, if they change their IG or FB password the connection will be lost and they have to re-connect. Most of the time these are user error situations and Grin is really great about providing support when needed.

What problems is GRIN solving and how is that benefiting you?

Grin enables us to efficiently handle a much greator number of creators than we've been able to in the past. It's transformed our program, whether it's sending bulk emails, monitoring and reviewing content, or managing the recruitment process.

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TN

Trang N

October 27, 2023 Source: G2.com
"THE Influencer Management Platform"
What do you like best about GRIN?

GRIN has streamlined our entire influencer marketing efforts into an organized, user-friendly system. On a lean team, this helps us prioritize our efforts and allows us to spend time on what really matters. We are able to be more thoughtful and strategic in our approach because more of our time can be dedicated to relationship building and nurturing. The time suck with spreadsheets was a real problem!

We LOVE the GRIN creator web extension as well. This was a game changer because we now have insights we were unable to access before. It paints a bigger picture and has been extremely helpful.

I also enjoy the templates and sequence feature which has helped us remain consistent and organized in our outreach.

What do you dislike about GRIN?

I wouldn't call this a dislike per say but the robust structure may feel intimidating for new users. This was quickly smoothed out with a our dedicated Customer Success Manager.

The level of support has been unmatched and has helped us ramp up so much faster. We feel much more confident as a team jumping in and using GRIN, and that is soley because of our CS Manager, Griffin.

If a last minute question pops up, he follows through with a video detailing the solution. He's been great and we feel very lucky to have this level of dedicated support.

Even the pop-up support function has been extremely effective at resolving any issues or questions we have. I'd like to shout out Corbin and Justin for helping us resolve our recent issues.

What problems is GRIN solving and how is that benefiting you?

GRIN has helped us address bandwidth issues in our strategy while allowing us to reach our target goals.

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JS

Jessica S

October 16, 2023 Source: G2.com
"12/10 experience with GRIN!!"
What do you like best about GRIN?

GRIN is an incredible platform that has completely transformed the way I build community. The software makes it SO easy to engage members, facilitate meaningful discussions, and cultivate relationships. I love how customizable and intuitive the interface is. But what really sets GRIN apart is the outstanding customer support team. My customer success manager Jackie has been phenomenal; she's attentive, patient, and full of creative ideas to help take my community to the next level. With Jackie's round-the-clock help and GRIN's user-friendly tools, I've been able to create an organized system to help me track and find creator partnerships I otherwise wouldn't have found. I'm so grateful I found GRIN - it's an invaluable asset for anyone looking to build an impactful, lasting community.

My customer success manager is extremely responsive - she'll hop on a call with me anytime I have a quick question and need help right away - even 3PM on Fridays!!! Our weekly calls are always productive, and she shares tips and best practices that I would have never thought of on my own. She has made the process of learning GRIN seamless and stress-free. Her product knowledge is unmatched, and she explains things clearly and patiently. She consistently sends relevant articles and ideas that are tailored exactly to where I'm trying to steer my community. It's clear she's always thinking about how to help me be more successful.

I can't thank her enough for making this journey with GRIN an absolute pleasure. The GRIN customer success team deserves the highest recognition for being an incredible resource to its users. I recommend GRIN to anyone looking to build out a creator network. GRIN gives you so much support and so many resources to help you be successful!

What do you dislike about GRIN?

There are a few additional features - such as adding an actual calendar to track when creators are going live - that I would love to see added. However, my customer success manager is always asking what additional features I would like to see and passing it off to the product team!

What problems is GRIN solving and how is that benefiting you?

GRIN is the ultimate platform for the organization of creator partnerships. They have so many features - it's amazing to have everything all in one place.

Read more

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