Home/ Marketing Automation Software/ Cordial/ Reviews
85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
Use real-time data to deliver personal messages
72.5%
21.6%
5.9%
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I absolutely love the people from Cordial. Everyone that I've gotten to speak with or work with have been really amazing and they are always there to help no matter what.
At times I do feel like maybe the reporting is lacking just a bit. I would like it to be easier to get reporting and more detailed reporting when needed. That would be a huge thing for our company to have.
Nothing.
Cordial has been constantly updating and adding new features. They are constantly making the ease of access and use better and better every single day and this is something I greatly appreciate.
Very customizable and easy to adapt both the browser-based UI and API to any system requirements. Support staff goes above and beyond to deliver results
Login timeouts always appear between tasks or looking away to answer an email. Can be tricky to duplicate a window to view user event data while coding.
Email Capture, Marketing Automation, Abandon Cart, Notify when back-in-stock, Email Segmentation and Reactivation, Post Purchase marketing, Transactional Emails.
Data queries and exports are super fast.
Platform is flexible so you can usually find a way to get whatever you need done
Very good support team
Missing a few ease-of-use things, but I've noticed they have been adding in a lot more recently
Automating our email flows and adding dynamic content
I like that Cordial is easy to use. I have used it to deploy emails for 2 years. It is easily navigable and user-friendly.
There isn't really anything I dislike about the product
I would recommend this program for quick and easy email design and deployment.
Deployment of emails, segmentation, helping us to reach the right customer at the right time.
Dedicated Customer Support team, self-service data and reporting
Some of the UI is new and still has a few minor rough edges -- features that are a bit incomplete, but nothing that I can't work around
Enables large-scale managed bulk promotional email sends, list management, and customer data platform
I really like the people that support Cordial behind the scenes.
There is nothing I can say that I dislike about the platform.
We offer Cordial as a solution when advanced use cases within a marketing automation campaign are required.
The underlying technology supporting the platform is incredibly well built, utilizing modern tech with a focus on scalability and speed. They also are constantly upgrading and adding new features. Their documentation is well put together and our support team is always available to assist (usually within minutes) for any questions we have.
There really isn't anything that we dislike, it's been a fantastic partnership with a great product that is essential for us to run our business.
We were primarily looking for a new ESP platform to replace our existing but very dated provider. We have some nuance around our data model and how we manage the integration to drive contact profile data, and Cordial had the flexibility to support our needs out of the box. They also have a very well developed solution for managing data and information about sends at a granular level that made it incredibly easy for us to quickly get up and running. With our old platform, we were spending a lot of energy on maintenance and operational overhead, whereas with Cordial we can focus instead on crafting and sending effective communications.
Also, Cordial makes it incredibly easy to scale emails, through really crisp and easy automation capabilities and an incredibly intuitive template builder. We were able to drastically reduce the number of templates we were managing (before we were creating each email from scratch) through effective use of templating content and support for easy dropping in of variable based / dynamic content.
Cordial's Sculpt drag and drop editor makes it fast and simple to create an email template. I don't have to touch a line of code to deploy a campaign.
Working with the Cordial account team is great. The team is super responsive, provides lots of training and guidance and domain expertise about running an email program.
SOmetimes UX is not clear - tough to find reports and understand how to use certain features.
Cordial's Sculpt drag and drop editor makes it fast and simple to create an email template. I don't have to touch a line of code to deploy a campaign.
Working with the Cordial account team is great. The team is super responsive, provides lots of training and guidance and domain expertise about running an email program.
emails
--- 2 aspects their people and platform
------- None, we are really happy with them
Give them a solid look when considering as a CRM / email platform.
I personally have used SFMC, Responsys, and Listrak - and the Cordial platform is superior.
Also the quality of their support is amazing.
The ability to target our customers in an intuitive interface. Also the ease at which automatons can be created, updated and tested is a game changer.
And finally their sculpt template tool has saved us tons of coding time and reduced manual errors.
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Provides us with a great platform to segment our customers.
logging out session within few mins of leaving the browser unattended.
Great platform to make use of organization customer's data and improve.
Cordial is definitely benefiting, especially from the automation journey and the way we are able to filter our users (segmentation).