CleverTap Reviews

1. User friendly platform for setting up campaigns

2. Analytics and reports quite helpful and easy to obtain

3.Features used for marketing campaigns are great.

4.Clevertap team is approachable and very helpuful. Special mention to Ashutosh and Abezeer.

No major dislikes but looking forward for few improvements in journey reports and data

Manual work is reduced to quite a exent with event based triggers for journeys and campaigns. We are able to customize the communications based on the user attributes and actions.

Extracting data for deeper analysis feature is quite helpful.

I really like how CleverTap makes clever use of AI to engage with personalized and targeted communication. Just brilliant! Its amazing features are tops too, like push notifications, email marketing, in-app communication and much more. Liked how easy-to-set it was, how easy-to-use it is, how it integrates. I like its user support as well.

I have been using it frequently, and probably the one drawback is its dependency on third party integrations. Otherwise its the cleverest email marketing app online.

Its been our go to for targeted, personalized engagement online via email especially. Has been a great help in broadening our market base, in helping reach roi faster.

If there's a solution built for engagement, proposing, onboarding and forever retaining, this is it! Really made my business acquisitions a rewarding experience. I just love CleverTap! it's been empowering me with campaigns that not only address bottom line, but which inspire love and loyalty across board. I've found it user-friendly, exceptional at integration and connectivity. With user support you can't believe. Am hooked!

Since implementation it's hardly done wrong. I can vouch for it. No complaints from me.

Absolutely it has given me a platform to tap and engage, propose and get buy in, retain for good. Which has led to outstanding roi.

Absolutely like this platform pushes delivery rates. How it goes out to tap and deliver what you nees. It's simple enough to use, easy enough to implement, very effective. Every time we use it we get results via multiple channels. Its got many features to like in addition including proactive tracking and campaigns management. It integrates well, and you'll discover everytime you use it, the user support is responsive.

We use in our organization frequently and there's been very very few complaints such that there s actually nothing to write home about since they're always mitigated by the support team. All good.

It is a platform we use to tap, engage and retain clients and customers alike through targeted campaigns that the platform pushes and delivers really well. For sure it gets us going and the roi is great.

CleverTap serves as an invaluable tool for product managers, offering a user-friendly interface to delve into comprehensive analytics.

The platform's user engagement tools, including push notifications and personalized messaging campaigns, play a crucial role in establishing effective connections with our audience.

CleverTap's personalization features, such as user journey tracking and recommendation engines, contribute significantly to creating tailored user experiences.

While CleverTap has no significant downsides, the continuous pursuit of improvement is always admirable. Areas such as product development, dashboard enhancements, and bug resolution, though not major concerns, present opportunities for further refinement. Given CleverTap's proactive approach, I'm confident these aspects are already on their development roadmap.

CleverTap addresses critical challenges in user engagement, targeting, data analysis, and personalization, offering valuable insights into user behaviour, campaign performance, and conversion rates.

The platform's segmentation capabilities empower businesses to tailor messaging based on diverse criteria, contributing to increased user engagement, improved conversion rates, and enhanced user satisfaction.

Personalization options are there where you can target your audience with a personal touch.

Good customer support.

The customer relation manager is also good, helps in giving market trends, strategies, etc.

In E-Mail drag and drop journey templates are not there. They must pick it up on priority.

We are able to reach out to our customers in a personalized way, which helps us in increasing retention rate.

Helps to use features like native display which helps to show personalized products to each customer.

Have been using Clevertap for the past 4 years, and have used almost every feature there was and is, I use and recommend Clevertap due to the following Pros,

- No hassle integration.

- Easy to understand UX.

- Test and Prod account separation.

- Trends and Analytics module.

- Segment level Targeting via push, email, SMS, etc.

- SDK-level customizations for in-app pop-ups and push notifications.

- Near realtime user-level data collection.

- Clevertap Customer support and CSM are very responsive.

A couple of aspects where I have to rely on other tools

- app Uninstall tracking.

- Engagement time per session or per user etc.

Clevertap enables us to target the right audience at the right time.

Eg,

We wanted to increase our user base and thus needed them to log in for us to get their details.

Clevertap data helped us identify when to send the notification and to whom to show the in-app popup

Also, A/B testing the in-app pop-up to decide the winner by goal conversion.

I really like Clevertap because it makes it super easy to transform data into actions. Their segmentation and personalization features are top-notch!

Some reports are too limited in the number of properties returned, bringing a high number of properties aggregated as "other".

CleverTap is addressing the challenge of understanding user behavior and transforming those insights into actionable strategies.

1. CleverTap is absolutely user friendly, even a beginner would be able to navigate through the tool smoothly.

2. It helps us effortlessly manage projects, recieve reports quickly, timely updates on downtime and incredible support from the CSM (Aditya Pethe) and TAM (Avinash Kalani).

3. Constant support and quick turnaround on raised tickets and quick resolutions on queries and issues.

4. Our daily campaigns are carried out via CleverTap and it doesn't require you to head to any other tool since it covers all that you would need for your business.

5. If you would like data to flow in from sources outside your purview, CleverTap will easily implement and integrate it for you.

6. The tool has advanced behavioural segmentation and allows you to map your customers via pivots, funnels etc.

7. Regular check-ins and meet ups with the CSM & TAM to help discover our potential and unlock more possibilities along with them always being available to support with urgent queries.

1. It would be amazing if CleverTap could store more data, especially user behaviour of that goes beyond a year.

We are a global business and we cater to users from across the globe and who display a varied pattern of user behaviour according to the time zone and geography they are in, CleverTap helps us solve for it with super focused campaigns, time gap between campaigns, identify trends and emerging cohorts to target more effectively.

Easy-to-use interface, timely support & assistance, regular feature updates and ease of integration with third-party vendors.

Some bugs like filtering options, untimely sign-out, etc.

CleverTap is making customer relationship management very easy to use. It serves a 360 purpose of managing all customer touchpoints one on platform - and thus, gives a complete overview of the mobile app performance. The in-built RFM analysis, Boards, Segmentation helps in seamlessly running retention campaigns.