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Allocadia Reviews

User Rating

4.3/5 (Based on 80 Ratings)

Rating Distribution

  • Excellent

    52.5%
  • Very Good

    27.5%
  • Average

    15%
  • Poor

    3.8%
  • Terrible

    1.3%

User Sentiments

Easy to Use Interface, Comprehensive Reporting Functionality, Effective Budget Management, Excellent Customer Support

Confusing User Experience (UX), Limited Customization Options, Slow Data Refresh Rate, Steep Learning Curve

Do You Use Allocadia?

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Review Summary

Users praise Allocadia's user-friendly interface, customizable dashboards, and its ability to integrate seamlessly with other platforms. It is also lauded for its robust reporting and analytics capabilities, enabling users to gain valuable insights into marketing performance. However, some users have expressed concerns about its pricing, occasional technical glitches, and the complexity of certain features, particularly for users with limited technical expertise.

Pros

  • Intuitive interface simplifies marketing campaign management and enhances collaboration.
  • Advanced analytics and reporting capabilities allow for datadriven decisionmaking.
  • Automates tasks, streamlines workflows, and increases operational efficiency.

Cons

  • Steep learning curve may require significant training and support for new users.
  • Limited customization options may not meet the unique needs of all businesses.
  • Occasional glitches and bugs may disrupt workflows and require technical support.

AI-Generated from the text of User Reviews

Reviews
S

Sue

October 28, 2021 Source: Financesonline.com
The support team is very reliable

PROS: When it comes to the interface, our team was able to find its way around it. It is simple and offer great user experience which is a plus on our part. It provided u with a jump start to aid our marketing team in utilizing the full potential of the tool. With the simple interface, they were able to find items they were looking for without much hustle. The reporting functionality is intuitive. It offers graphical representation for you to easily interpret and make decisions on the same. You can opt to have the reports or graphical representation detailed or not. With Allocadia, you can easily import items form NetSuite for mapping to discuss on those items in a meeting. They have topnotch customer support which is highly responsive when you experience issues with the tool. The experience we have had with this product is out of this world and we are happy all the way.

CONS: The tool is the best we have ever used. However, with the few glitches we have had in using the product, I can say for sure that their support team has been more than helpful. The only problem I had was making sure that our marketing team utilizes the Allocadia ID when making submissions. This issue is on our part and thus it would not be fair to put it on the Allocadia support team. Luckily, we are now used to the tool and the problem is no longer there.

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G

Gerard

April 22, 2021 Source: Financesonline.com
Track return on investment (ROI) in your campaigns

PROS: The interface is simple and thus users can easily understand or interpret it. This form of simplicity ensures that you get a head-start when you implement the tool for your marketing needs. The analytical features it has are helpful in providing reliable presentation and reporting of data. You will be able to track the performance of your campaigns with ease while you manage them without much effort. In short, it increases your visibility to your campaigns by allowing you to track and analyze data for efficiency and performance evaluation.

CONS: Everything works fine with this tool. However, the idea of customization is not that well addressed. For example, if I wanted to create user groups on the same platform, it can be difficult if not impossible. The developers of the tool may include this feature to help with the organizational roles within the business environment. Through organization in the form of user groups, you can manage your marketing teams with ease. Also, it would better if they allowed you to create security groups all in the same platform.

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J

Joel

January 9, 2021 Source: Financesonline.com
Increases visibility of your budgets

PROS: The reporting functionality in the tool makes everything easy for us. Initially, we used spreadsheets. However, with the implementation of Allocadia, we are able to use them in an online platform. All our budget data we have put in the product which has helped us find new way to structure how we carry out our operations. When determining budgets you have to consider expenses. Allocadia has come in handy to help us know which reports are necessary in allocating and tracking budgets and expenses for our marketing teams. It is easy to use which gives our users the best experience and thus more productive.

CONS: All that Allocadia has to offer is good. On our part we have had great experience in using the most of the functionalities the tool has. For now, I cannot come up with anything that I dislike or disliked about the tool. However, it would be better if they improved on he already available features. This would help users and businesses to reap the best out of the product for their marketing campaigns.

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CA

Carron A

September 28, 2020 Source: G2.com
"A Simple Solution for Marketing Operations."
What do you like best?

It facilitates corporate marketing teams for managing their budgets and marketing operations. It is providing greater visibility of budget for departments of finance. You don’t have to prepare or depend on spreadsheets for managing budgets. Visibility helps managers in knowing about the allocation of budgets. It helps in customizing, importing, and exporting reports. It helps in providing forecasts about marketing expenses.

What do you dislike?

It takes a lot of time for refreshing data. The process of budget entry should be provided with more ease. It should improve its marketing processes and integration with third party services. It has lots of issues regarding the processes of importing and exporting. It does not help in generating reports instantly.

What problems are you solving with the product? What benefits have you realized?

It is a very easy to use and intuitive platform. It saves a lot of time in planning for budgeting. Due to its visibility, it provides centralized systems and plans in one place. It helps in providing visual data representation with the help of its analytic tool. Fast and friendly customer support is provided in it. A calculator for currency exchange is also embedded in it. One of its biggest contributions is its reporting feature. It also helps in aligning activities and objectives.

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RG

Roberto G

August 30, 2020 Source: G2.com
"Allocadia muy sencilla de utilizar"
What do you like best?

es una gran herramienta hasta ahora. Allocadia facilita la búsqueda y la búsqueda de sus artículos de línea. El diseño es claro y ejecutar un informe es simple. Me encanta que haya campos obligatorios que le ayudarán a completar cada MIO con precisión y con cambios mínimos, si los hay. Es muy fácil de usar y visualmente autoguiado. Lo más importante es la visibilidad que esto le da a todo el equipo y la empresa. Puede ver números en tiempo real y compartir su presupuesto rápidamente.

What do you dislike?

Por ejemplo, a veces solo quiero ver mis líneas de pedido no MIO y filtrar las aprobadas. Además, sería bueno tener la capacidad de etiquetar solo sus programas, ya que compartimos un plan de actividades con un grupo más grande de marcas. De esta manera, puede filtrar solo los programas y las líneas de pedido que creó y no tendrá que eliminar a otros miembros del equipo.

Recommendations to others considering the product:

La mejor opción para su empresa es Allocadia. Les recomiendo 100%

What problems are you solving with the product? What benefits have you realized?

Antes de esto, había muchas hojas de cálculo individuales que debían actualizarse manualmente cada mes. Allocadia ha eliminado la necesidad de todos estos diferentes rastreadores de presupuesto manuales. También quiero señalar de nuevo que la visibilidad de los miembros senior es clave para guiarlos a través de lo que se ha gastado y lo que queda.

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SC

Santiago C

August 18, 2020 Source: G2.com
"Great Marketing tool for planning and forecast"
What do you like best?

It is extremely easy to use for any individual. Allows easy reallocation of resources. Dashboard reporting is great.

What do you dislike?

It does not have option to store backup files.

Recommendations to others considering the product:

This tool will make the planning and forecast process easy and accurate.

What problems are you solving with the product? What benefits have you realized?

Track and control all the forecast movements for the LATAM region and it allows the use of multiple currencies. It also help us to reforecast in 50% of the time.

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TR

Tammy R

August 18, 2020 Source: G2.com
"Makes budgeting a breeze with clear layouts and reporting, would highly recommend Allocadia."
What do you like best?

My company just switched to Allocadia and it is a great tool so far. Allocadia makes it easy to search and find your line items. Layout is clear and running a report is simple. I love that there are required fields that help you complete each MIO accurately and with minimal changes, if any. It's very user friendly and visually self-guiding. Most importantly is the visibility this gives to the whole team and company. You can see real-time numbers and share your budget quickly.

What do you dislike?

Would like to see the ability to filter and sort on the main Activities screen. For example, sometimes I only want to see my unMIO'd line items and filter out the approved ones. Also, it would be nice to have the ability to tag just your programs since we share an Activity plan with a larger group of brands. This way you an filter just the programs and line items you created and not have to weed through other team member's.

Recommendations to others considering the product:

If you are trying to simplify budgeting for your enterprise, give Allocadia a trial.

What problems are you solving with the product? What benefits have you realized?

Allocadia gives me a 360 view of the team's budget and allows me to quickly see what funds have been spent and what spend is remaining. Prior to this there was a lot of individual spreadsheets that had to be manually updated monthly. Allocadia has eliminated the need for all these different manual budget trackers. I also want to point out again that the visibility to senior members is key to walking them through what has been spent and what is remaining.

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US

User in Information Technology and Services

August 13, 2020 Source: G2.com
"Helps non-finance people make sense of budget"
What do you like best?

It's easy to see all of our marketing activities and budget at a glance. It's very flexible, allowing changes to labels and dollar amounts without disrupting anything. It encourages transparency and collaboration, and really demystifies the budget process. Bonus: Excellent customer services and integrations with other applications.

What do you dislike?

As with any powerful tool, there will be certain features that you don't need and can feel overwhelming. There is a bit of a learning curve to know where to look and determine what you need to pay attention to and what you don't.

What problems are you solving with the product? What benefits have you realized?

Previously, our marketing budget was a black hole. We shared spreadsheets, or logged into a very buggy Oracle system that not everyone (e.g. Mac users) could access. Now our budget is very organized and transparent. We know where our money is being spent, where there are potential savings, and how to plan for monthly ups and downs.

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AH

Anne H

August 13, 2020 Source: G2.com
"Allocadia: Very Useful Tool!"
What do you like best?

It is extremely easy to use and our whole team sees the value.

What do you dislike?

The integration to Google AdWords and LinkedIn ads to gain campaign based spend details is an additional cost that only makes sense for very large companies.

Recommendations to others considering the product:

It is a great tool, easy to use, and the support team is amazing as well. I attend a help session whenever I need it.

What problems are you solving with the product? What benefits have you realized?

We can easily connect our marketing forecasts and spend actuals with our Accounting team's actuals to track our spend over time and plan for the full year. We replaced a behemoth of an excel sheet with a great tool.

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AA

Administrator in Marketing and Advertising

August 13, 2020 Source: G2.com
"Allocadia Review"
What do you like best?

Excellent collaboration and communications - helped the team on our end to be well informed.

What do you dislike?

Canada time zone so couldn't really get them during the first half of the day in NY

Recommendations to others considering the product:

Excellent team and pleasure to work with. They can handle all kinds of users! :)

What problems are you solving with the product? What benefits have you realized?

Training, Enhancements and Hyper-care issues resolution. Very quick turn around.

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