ActiveDEMAND Reviews

User Rating

4.5/5 (Based on 169 Ratings)

Rating Distribution

Excellent
62.7%
Very Good
27.2%
Average
7.7%
Poor
1.2%
Terrible
1.2%

User Sentiments

Comprehensive Marketing Tools, Excellent Customer Support, Robust Reporting & Analytics, Effective Lead Generation

Steep Learning Curve, Occasional Software Bugs, Outdated User Interface, Limited Campaign Templates

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Review Summary

Overall, users praise ActiveDEMAND for its user-friendly interface, ease of setup, and comprehensive features. It is lauded for its robust marketing automation capabilities, including email marketing, lead scoring, and campaign management. Additionally, users appreciate its affordability, especially for small businesses and startups. However, some users have reported challenges with customer support and occasional technical glitches. Additionally, a few users have expressed concerns about the platform's reporting and analytics capabilities.

Pros

Robust allinone marketing automation solution for small and mediumsized businesses.
Intuitive draganddrop interface simplifies campaign creation and management.
Advanced email marketing capabilities, including automation, segmentation, and personalization.

Cons

Steep learning curve for new users, may require initial training or support.
Limited customization options for forms and landing pages.
Occasional glitches or errors in the platform, especially during peak usage times.

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Reviews

Gerry W

June 20, 2022 Source: G2.com

"Active Demand for the Marketing Win."

What do you like best about ActiveDEMAND?

Once you are in the Agency program adding new clients is very straightforward, this allows all energies to go into getting a clients marketing both setup and traceable in very short order.

What do you dislike about ActiveDEMAND?

Additional metrics and custom report building was required for some B2B results to be effectively displayed. The A/D team was very helpful in this regard and we now have amazing B2B tracking on "a''" our marketing activites.

Recommendations to others considering ActiveDEMAND:

All marketing automation systems have a steep learning curve, understand that, be ready and yes it's well worth the effort.

What problems is ActiveDEMAND solving and how is that benefiting you?

As outlined above, we wanted to track results at the granular level, then roll them up from real-time reporting to week/week, month/month and rolling 12-month reporting. This has allowed us to focus on year-over-year results, and as the data is so granular we can actually see what is working and why, as well as what is not working and why. This ability to both see and leverage real time data has resulted in amazing B2B lead generation gains.

Now we will no longer set up a new client without Active Demand.

Marlon

August 16, 2021 Source: Financesonline.com

A great tool for online marketing with lots of capabilities

PROS: It is a great tool for online marketing.The call tracking capabilities are outstanding. The email marketing, landing pages, website visitor tracking, and social posting capabilities are added bonuses for us as well. ActiveDEMAND has all of the marketing tools in one package.

Kristen

August 15, 2021 Source: Financesonline.com

A powerful tool that lets us do more effective marketing

PROS: The tool seems very powerful and we've only scratched the service at this point. I also really like the responsiveness and flexibility to develop the platform based on our needs for each particular client.

Shelia

July 17, 2021 Source: Financesonline.com

A flexible platform that lets us do more than we expected

PROS: We really love how flexible the platform is. With ActiveDEMAND, you discover a new world of marketing that you didn't expected to see and can do.

Tricia

May 31, 2021 Source: Financesonline.com

An awesome lead generation tool that helps us identify leads

PROS: ActiveDEMAND templates are awesome. I can configure different base brands and then apply the brand to my email campaigns, landing pages, autoresponders, etc. and keep things consistent. The call tracking feature is also very good. The reporting is very robust so I can see how my efforts are impacting the bottom line.

Guillermo

April 9, 2021 Source: Financesonline.com

Providing better reporting and workflows for our marketing efforts

PROS: With a lot of smart Google Analytics and website integrations that make it easy to do some complex automation, ActiveDEMAND supports stuff like smart dynamic number insertion and Google Analytics events on conversions right out of the box.

Michele

February 6, 2021 Source: Financesonline.com

Helps us deliver meaningful and specific messages to our customers

PROS: ActiveDEMAND allows us to deliver very specific marketing messages to our customers and easily measure their response. This enables us to tailor our messaging based on real data without breaking stride in serving our customers.

Clinton G

June 12, 2018 Source: G2.com

"Great value, phenominal support"

What do you like best about ActiveDEMAND?

Great price for and all in one software.

What do you dislike about ActiveDEMAND?

The drag and drop editor isn't super fluent, but works well once you get used to the interface.

What problems is ActiveDEMAND solving and how is that benefiting you?

A very affordable all-in-one solution that i'm able to use for small business clients.

Gregory

January 25, 2018 Source: Financesonline.com

An easy to use and intuitive software to use for our work

PROS: We have enjoyed working with ActiveDEMAND. The software platform is easy to use and intuitive and the call tracking feature lets us route the calls we receive better quicker and to the right party. The staff has made very positive recommendations in our marketing efforts and have helped us grow our business.

Conrad

January 9, 2018 Source: Financesonline.com

Offering everything we need for our marketing under one roof

PROS: The biggest upside to the platform is the cost/benefit of having everything, in my case, call tracking, email, landing pages with automation/drip campaign and A/B testing, under one roof. Analytics map/dashboard is awesome as well. Customer support is quick to get back to you if you need help.