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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Tealium AudienceStream CDP logo
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97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Zeotap logo
Customer Data Platform (CDP)

4.4 25 user ratings

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Overview

Description Tealium AudienceStream CDP comes with patented visitor stitching technology that constructs highly accurate, comprehensive, and actionable customer profiles. Use the data within these profiles to define high or low-value customers, key engagement insights, or milestones that can then be used to create audiences. Tealium AudienceStream CDP integrates with your email, marketing automation, online advertising, social, and customer relationship management (CRM) platforms, enabling real-time action within the marketing technologies you already use. Read more Zeotap software is a customer intelligence platform (CIP) that significantly helps industries to precisely understand their customers and forecast behaviors to offer more meaningful user experiences. This software allows business brands to create a center of first-party data to win the expectations of new customers and enhance their loyal support. Zeotap comprises independent, but incorporated modules that include customer data integration discover enrichment, resolution, modeling or analytics, and activation to more than 100 partners in the marketing campaign. Zeotap software offers the 360-degree view of reality with privacy at its utmost concern. Moreover, it vigorously balances the customer's demand for personalization with the political demand for compliance. Top brands, publishers, and agencies make use of this ultimate software due to its flexible tools and smart features like audience builder, data enrichment, and GDPR compliance. It deploys the data to offer more proficient marketing, maximize retention, acquisition, and customer lifetime value. It further enables email marketing, data cleansing, data orchestration, multi-step marketing, behavior tracking, and hyper-targeting. Zeotap software follows the quotation-based pricing strategy. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Custom plan.
SW Score & Breakdown

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    86%
  • Reviews
    90%
  • Momentum
    63%
  • Popularity
    64%

97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    99%
  • Reviews
    74%
  • Momentum
    64%
  • Popularity
    91%

Features

Total Features
7 Features
12 Features
Common Features for All
    360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard.
    Audience Builder Allows to segment the customers/subscribers using attributes and personas.
    Behavior Tracking A tracking tool that facilitates fostering positive customer reaction
    Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database
    Data Enrichment A value-addition process of improving lead quality with new attributes.
    Data Orchestration Automated process to integrate and sync data across multiple marketing channels
    Data Source Import customer data from several sales and marketing channels
    Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences
    GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
    Hyper Targeting Delivering Ad content to extremely relevant interest group segments.
    Identity Graph Create a correlation between individuals with identical match groups.
    Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements.
  • + 4 More - Show Less
    • 360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard.
      Audience Builder Allows to segment the customers/subscribers using attributes and personas.
      Behavior Tracking A tracking tool that facilitates fostering positive customer reaction
      Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database
      Data Enrichment A value-addition process of improving lead quality with new attributes.
      Data Orchestration Automated process to integrate and sync data across multiple marketing channels
      Data Source Import customer data from several sales and marketing channels
      Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences
      GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
      Hyper Targeting Delivering Ad content to extremely relevant interest group segments.
      Identity Graph Create a correlation between individuals with identical match groups.
      Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements.
  • + 9 More - Show Less
  • Technical Details

    Organization Types Supported
    • Individuals
    • Large Enterprises
    • Medium Business
    • Small Business
    • Individuals
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    Modes of Support
    • Business Hours
    • Online
    • Business Hours
    • Online

    Reviews & Ratings

    User Rating
    4.3/5 278 user ratings
    4.4/5 25 user ratings
    Rating Distribution
    • Excellent

      41.7%
    • Very Good

      48.6%
    • Average

      9%
    • Poor

      0.7%
    • Terrible

      0%
    • Excellent

      48%
    • Very Good

      40%
    • Average

      12%
    • Poor

      0%
    • Terrible

      0%
    User Sentiments

      Easy Data Integration, Extensive Integrations, Real-Time Data Processing, Excellent Customer Support

      Outdated User Interface, Complex Audience Creation Logic, Lack of Staging Environment, Steep Learning Curve

      Not Available
    Review Summary

    Users applaud Tealium AudienceStream for its robust data integration and manipulation capabilities, finding it particularly valuable for centralizing and unifying customer data from disparate sources. They appreciate the flexibility and customization options it offers, allowing them to tailor the platform to their specific needs. However, some users have noted that the initial setup can be complex and time-consuming, and that the interface can be overwhelming for those new to the platform. Additionally, a few users have expressed concerns about the cost, suggesting that it may be prohibitive for smaller businesses.

    Not Available
      Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Offers Custom plan.
    • Free Trial Not Available
    • Offers Custom plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Tealium AudienceStream CDP Custom

    Zeotap Custom

     
    View Detailed Pricing
    View Detailed Pricing

    Screenshots & Videos

    Screenshots Supercharge Not Available
    Videos Video Thumbnail Video Thumbnail

    Vendor information

    Company Details Located in: San Diego, California Located in: Berlin, Germany Founded in: 2014
    Contact Details

    +1 (858) 779-1344

    https://tealium.com/products/audiencestream/

    Not available

    https://zeotap.com/

    Social Media Handles

    Not available

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