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84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more ![]()
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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more ![]()
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Description | Smartech is a marketing suite for companies that aim to drive more web and app conversions. They can gather real-time data through multiple channels and devices and achieve an end-to-end 360-degree view of their customers by monitoring their online and offline activities. With advanced analytics, they can also gain relevant insights into customer behaviours and attributes. AI capabilities can then be leveraged to drive deep hyper-personalization at scale. As a result, businesses can gain critical insights while also boosting the engagement of customers. With unified customer views, users can capture customer data across all interactions and score the leads accordingly. The marketing campaigns can then be accordingly tweaked with customized and contextualized content. Users can target dropped-off customers with a single click and at different stages of the customer journey. Groups of customers can showcase similar experiences or events then be compared. And with RFM Analysis, users can segregate customers on the basis of recency, frequency, and value of their purchases. Read more | Zoho Marketing Automation is a powerful platform that takes the marketing efforts to the next level. With simple drag-and-drop tools, can create customized landing pages and forms to capture leads from websites, social media pages or email campaigns. Its integration with popular CRMs also allows for seamless lead management and data syncing, saving time and effort while increasing productivity. Zoho Marketing Automation makes it easy to create, manage and track campaigns across multiple channels such as email, social media, SMS and more. With its lead scoring and nurturing capabilities, users can segment leads based on their behavior and interests, send targeted messages and content to move them down the sales funnel, and ultimately convert them into customers. The software provides comprehensive analytics to track website visitors, page views, bounce rates to analyze performance. Experiment different campaign elements with A/B testing tool and take the marketing game to the next level with Zoho Marketing Automation. Read more |
Pricing Options |
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SW Score & Breakdown |
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
Total Features |
8 Features
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10 Features
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Common Features for All |
Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
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Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
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Organization Types Supported |
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Platforms Supported |
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Modes of Support |
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API Support |
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User Rating |
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Rating Distribution |
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User Sentiments |
Not Available
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Marketing Automation Capabilities, Email Marketing Features, Ease of Use, Extensive Integrations Occasional Software Glitches, Steep Learning Curve, Limited Customization Options, Customer Support Issues |
Review Summary |
Not Available
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User reviews highlight Zoho Marketing Automation as a powerful tool for automating marketing campaigns and improving customer engagement. Users praise its intuitive interface, seamless integration with other Zoho apps, and ability to create personalized campaigns. However, some users find the learning curve steep and the customization options overwhelming. Additionally, concerns about technical complexity, limited features, and occasional bugs and errors are voiced. While Zoho's customer support is generally considered good, some users report slow response times or difficulty finding solutions. Overall, Zoho Marketing Automation offers a comprehensive suite of tools for automating marketing processes, but users should be aware of potential challenges regarding technical complexity, customization, and support. |
Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Startup Free Business $999.00 $999.00 per month Enterprise Custom |
Standard $14.00 $19.00 per month Professional $22.00 $29.00 per month Enterprise $44.00 $59.00 per month |
View Detailed Pricing
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View Detailed Pricing
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Screenshots |
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Company Details | Located in: Mumbai, Maharashtra | Located in: Pleasanton, CA |
Contact Details |
+91 22 6662 8100 |
+1 (888) 900-9646 |
Social Media Handles |
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