Smartech vs NextUser Comparison

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Smartech

Marketing Automation Software

4.6 64 user ratings

Get Free Advice

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

NextUser

Marketing Automation Software

5 1 user ratings

Get Free Advice

Overview

Description

Smartech is a marketing suite for companies that aim to drive more web and app conversions. They can gather real-time data through multiple channels and devices and achieve an end-to-end 360-degree view of their customers by monitoring their online and offline activities. With advanced analytics, they can also gain relevant insights into customer behaviours and attributes. AI capabilities can then be leveraged to drive deep hyper-personalization at scale. As a result, businesses can gain critical insights while also boosting the engagement of customers. With unified customer views, users can capture customer data across all interactions and score the leads accordingly. The marketing campaigns can then be accordingly tweaked with customized and contextualized content. Users can target dropped-off customers with a single click and at different stages of the customer journey. Groups of customers can showcase similar experiences or events then be compared. And with RFM Analysis, users can segregate customers on the basis of recency, frequency, and value of their purchases. Read more

NextUser is an omnichannel marketing platform that empowers marketers with data intelligence and personalization functionalities, enabling them to drive enhanced engagement and conversion rates. It enables users to unify, activate and analyze all customer data from their marketing system within a single platform. NextUser is capable of producing unique and adaptive content, based upon customers’ behavior and needs. It does so with the help of recommendation algorithms that matches marketers’ business goals. In addition, to get the work done quickly, NextUser divides the customer base into different segments based upon their behaviors. The platform tracks both anonymous and identified users by connecting through the brands’’ proprietary sources such as CRM, ESP, website, and more. By collecting customers’ data, it personalizes brands’ website content on a 1:1 level, enabling them to deliver the right kind of messages via multiple channels. For this, it relies on predictive analytics that helps marketers to predict the next trend and determine the customers who are more likely to make a purchase. Read more

Pricing Options

Free Trial Available
Starts at $999.00. Offers Free-forever and Custom plan.

Free Trial Not Available
Offers Custom plan.

SW Score & Breakdown

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

93%
Reviews

75%
Momentum

61%
Popularity

72%

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

91%
Reviews

65%
Momentum

60%
Popularity

71%

Features

Total Features	8 Features	7 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 5 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 4 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.6/5 64 user ratings	5/5 1 user ratings
Rating Distribution	Excellent 68.8% Very Good 28.1% Average 1.6% Poor 1.6% Terrible 0%	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Available Starts at $999.00. Offers Free-forever and Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Startup Free Business $999.00 $999.00 per month Enterprise Custom	NextUser Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Localytics 3.6 62 ratings ActiveTrail 4.9 22 ratings Smartech Vs ActiveTrail Adjust 4.2 189 ratings Webmecanik Automation 4.9 13 ratings Smartech Vs Webmecanik Automation PushAssist 4.8 9 ratings	SAS Marketing Automation 5 1 ratings NextUser Vs SAS Marketing Automation Zoho Marketing Automation 2 1 ratings NextUser Vs Zoho Marketing Automation MarketingPlatform 5 3 ratings Selligent 4.5 15 ratings NextUser Vs Selligent SALESmanago 4.6 496 ratings NextUser Vs SALESmanago
	View All Smartech Alternatives	View All NextUser Alternatives