Semrush vs Ranktracker Comparison

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Semrush

SEO Software

4.5 4,438 user ratings

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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Ranktracker

SEO Software

2.7 401 user ratings

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Overview

Description	With Semrush, you get to understand your competitor’s strategies with various insight details related to their rankings. It conducts organic and advertising research with the use of its advanced tools and features. Get to know your competitor’s best-used keywords, their Ad strategies, budget and a lot more. With its backlinks feature, you can now conduct a deep link analysis, understand referring domains’ authority and spot your links’ geolocation. Its advanced keyword research tools help you to find the right keywords for SEO and PPC campaigns and also to gather related keywords and long-tail keywords. Read more	Research keywords, analyse the competition, and track search engine ranking – all with a single, powerful platform. Rank tracker harnesses world-class data sources to help you get ahead in SEO, whether a small startup or a large agency. Read more
Pricing Options	Free Trial Not Available Starts at $108.33.	Free Trial Available Starts at $9.0.
SW Score & Breakdown	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 100% Momentum 73% Popularity 97%	86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 94% Reviews 75% Momentum 66% Popularity 77%
SaaSworthy Awards	# 1 Most Worthy # 2 Fastest Growing	Not Available

Features

Total Features	12 Features	10 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Auditing Evaluating the search engine friendliness of your website with the use of a number of tools Competitor Analysis Identifying your competitor's strategies and strengths in order to help you make informed decisions Content Management Helps you to create and customize your contents to make user and SEO friendly Dashboard A digital insight of reports and other workings on a single screen Google Analytics Integration Helps you to track and understand your website's traffic Keyword Tracking Tracks the most-often searched keywords according to your website Link Management A simple and accessible system to manage links for creative purposes Mobile Search Tracking Tracks your website's mobile rankings for the same keywords that you are tracking on desktop Rank Tracking A tool designed to track rankings of your website for multiple keywords Revenue Management Professional management of your revenue to ensure growth of your business User Management Managing access of multiple users so that work can be integrated and collaborated + 9 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Auditing Evaluating the search engine friendliness of your website with the use of a number of tools Competitor Analysis Identifying your competitor's strategies and strengths in order to help you make informed decisions Content Management Helps you to create and customize your contents to make user and SEO friendly Dashboard A digital insight of reports and other workings on a single screen Google Analytics Integration Helps you to track and understand your website's traffic Keyword Tracking Tracks the most-often searched keywords according to your website Link Management A simple and accessible system to manage links for creative purposes Mobile Search Tracking Tracks your website's mobile rankings for the same keywords that you are tracking on desktop Rank Tracking A tool designed to track rankings of your website for multiple keywords Revenue Management Professional management of your revenue to ensure growth of your business User Management Managing access of multiple users so that work can be integrated and collaborated + 7 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	NA

Reviews & Ratings

User Rating	4.5/5 4,438 user ratings	2.7/5 401 user ratings
Rating Distribution	Excellent 65.7% Very Good 24.7% Average 5.7% Poor 0.6% Terrible 3.3%	Excellent 37.9% Very Good 6% Average 1% Poor 1.5% Terrible 53.6%
User Sentiments	Comprehensive Data, Keyword Research Tools, Competitor Analysis Tools, Site Audit Tool Inaccurate Data, High Pricing, Limited Free Plan, Overwhelming Interface	Keyword Research Tool, User-Friendly Interface, SEO Audit Feature, Competitor Analysis Inaccurate Data, Poor Customer Support, Lifetime Deal Issues, Lack of Advanced Features
Review Summary	SEMrush, a popular marketing software, garners mixed reviews across platforms. Many users praise its SEO features, keyword research capabilities, and competitive analysis tools, highlighting its user-friendly interface and comprehensive data. However, some reviewers express concerns regarding its pricing, occasional technical issues, and limited capabilities in certain areas, suggesting that it may not be suitable for all users or businesses.	User reviews for Rank Tracker are overwhelmingly negative, centering on deceptive business practices. Many customers report being locked out of their accounts after purchasing lifetime deals, with Rank Tracker demanding additional payment for continued access. The software itself is considered average, with users often finding its functionality limited and buggy. Despite these issues, some users do appreciate its ease of use and the clarity of its user interface. The lack of customer support and transparency surrounding the recent policy changes are heavily criticized, leaving many users feeling cheated and frustrated.
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Pricing

Pricing Options	Free Trial Not Available Starts at $108.33.	Free Trial Available Starts at $9.0.
Pricing Plans Monthly Plans Annual Plans	Pro $108.33 $129.95 per month Guru $208.33 $249.95 per month Business $416.66 $499.95 per month	Starter $9.00 $14.40 per month Double Data $29.50 $47.20 per month Quad Data $54.50 $87.20 per month Hex Data $104.50 $167.20 per month
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Alternatives

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	View All Semrush Alternatives	View All Ranktracker Alternatives