Browse Software
List Your Product
Loading...
Red Cloak Threat Detection & Response logo

Red Cloak Threat Detection & Response

  Add to Compare

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Segment logo
Customer Data Platform (CDP)

4.6 803 user ratings

Get Free Advice

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Blueshift logo
Get Free Advice

Overview

Description Segment is a customer data analytics and management solution that helps you understands customer data from multiple sources. The application integrates with hundreds of other apps and collects data from these applications to a single platform. It also retrieves data from your websites and devices, such as mobile phones, tablets, browsers, smart watches, iBeacons, and televisions. Segment is designed explicitly for B2B service providers who need a powerful and easy-to-use analytics tool to understand better and manage their data. Segment makes it easy to capture data from each touchpoint and send it to each tool without having to learn, test, or implement a new API each time. This solution helps your organization easily integrate and manage scanning tools without having to open, close, or exit the system. As data analytics becomes a simpler process, Segment reduces the need for marketers to trust high-tech specialists to help them because they can now administer analytics tools. Read more Blueshift is a smart customer data platform, developed to help you transform your marketing by giving your marketing team the tools they need to offer smart, tailored content at a large scale. It enables you to create the seamless multichannel experiences your consumers demand in one single place. With Blueshift, you can engage customers throughout their entire customer lifetime with relevant, timely, and completely tailored interactive, automated email advertising and campaign management. With their engaging template collection, drag-and-drop email editor, or HTML with the Liquid template language, you can quickly generate attractive and on-brand emails. You can also automate engagement for every stage of the life cycle, from activation through retention, to streamline operations. Users can create and distribute relevant Push Notifications, In-App, and SMS messages that keep consumers engaged. With Blueshift’s easy-to-use template builder for iOS and Android, you can create sophisticated push notification templates and automate triggered and batch push notifications that are tailored to each user's stage in the customer journey. The platform provides two-factor authentication, single-sign-on with strong password requirements, audit logs, and bespoke user roles and permissions. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Custom plan.
SW Score & Breakdown

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    85%
  • Reviews
    100%
  • Momentum
    64%
  • Popularity
    92%

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    87%
  • Reviews
    91%
  • Momentum
    66%
  • Popularity
    84%

Features

Total Features
7 Features
8 Features
Common Features for All
    360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard.
    Audience Builder Allows to segment the customers/subscribers using attributes and personas.
    Behavior Tracking A tracking tool that facilitates fostering positive customer reaction
    Data Enrichment A value-addition process of improving lead quality with new attributes.
    Data Source Import customer data from several sales and marketing channels
    Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences
    GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
    Identity Graph Create a correlation between individuals with identical match groups.
    Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
    Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements.
  • + 4 More - Show Less
    • 360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard.
      Audience Builder Allows to segment the customers/subscribers using attributes and personas.
      Behavior Tracking A tracking tool that facilitates fostering positive customer reaction
      Data Enrichment A value-addition process of improving lead quality with new attributes.
      Data Source Import customer data from several sales and marketing channels
      Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences
      GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
      Identity Graph Create a correlation between individuals with identical match groups.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements.
  • + 5 More - Show Less
  • Technical Details

    Organization Types Supported
    • Large Enterprises
    • Medium Business
    • Small Business
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    Modes of Support
    • 24/7 (Live rep)
    • Business Hours
    • Online
    • 24/7 (Live rep)
    • Business Hours
    • Online
    API Support
    • NA
    • Available

    Reviews & Ratings

    User Rating
    4.6/5 803 user ratings
    4.5/5 355 user ratings
    Rating Distribution
    • Excellent

      64.9%
    • Very Good

      30.3%
    • Average

      4.5%
    • Poor

      0.1%
    • Terrible

      0.2%
    • Excellent

      52.1%
    • Very Good

      42.5%
    • Average

      3.9%
    • Poor

      1.1%
    • Terrible

      0.3%
    User Sentiments

      Extensive Integrations, Ease of Use, Reliable Data Collection, Effective Debugger

      High Pricing, Occasional Data Sync Issues, Complex Initial Setup, Limited UI Functionality

      Powerful Segmentation, Excellent Customer Support, Robust Automation Capabilities, Effective Personalization

      Complex User Interface, Limited Reporting Capabilities, Occasional Bugs in Email Editor, Steep Learning Curve

    Review Summary

    Segment users appreciate its ability to collect customer data from multiple sources and create unified customer profiles. They find it user-friendly, with a clean and intuitive interface. The ability to integrate with other tools and applications is also praised. However, some users have reported issues with data accuracy and reliability, as well as occasional technical glitches. The pricing is considered reasonable for the value provided, but some users have expressed concerns about the lack of a free trial or freemium option. Overall, Segment is seen as a powerful and flexible customer data platform, but it may require some technical expertise to fully utilize its capabilities.

    Reviewers widely commend Blueshift's robust segmentation capabilities, user-friendliness, and its ability to deliver personalized marketing campaigns at scale. It is also praised for its robust reporting and analytics features, which provide valuable insights into customer behavior. However, some users mention occasional technical glitches and a steep learning curve. Additionally, the cost may be prohibitive for smaller businesses or those with limited budgets. Overall, Blueshift is a powerful marketing automation platform that can be a valuable asset for businesses looking to personalize customer experiences and drive revenue growth.

      Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Offers Custom plan.
    • Free Trial Not Available
    • Offers Custom plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Connections Custom

    Customer Data Platform (CDP) Custom

    Custom Custom

     
    View Detailed Pricing
    View Detailed Pricing

    Screenshots & Videos

    Screenshots Segment screenshot: Choose your integration in Segment
    + 6 More
    Not Available
    Videos Video Thumbnail
    + 1 More
    Video Thumbnail
    + 1 More

    Vendor information

    Company Details Located in: San Francisco, CA - 94111 Located in: San Francisco, California Founded in: 2014
    Contact Details

    +1 415-603-6900

    https://segment.com/

    Not available

    https://blueshift.com/

    Social Media Handles

    We understand SaaS better

    SaaSworthy helps stakeholders choose the right SaaS platform based on detailed product information, unbiased reviews, SW score and recommendations from the active community.

    icon

    Buyers

    Looking for the right SaaS

    We can help you choose the best SaaS for your specific requirements. Our in-house experts will assist you with their hand-picked recommendations.

    icon

    Makers

    Want more customers?

    Our experts will research about your product and list it on SaaSworthy for FREE.

    Get Listed