Mortar AI vs Gravito CDP Comparison

72% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Mortar AI

Customer Data Platform (CDP)

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70% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Gravito CDP

Customer Data Platform (CDP)

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Overview

Description

Mortar unites your fragmented data to give you a single view of your business so that you can make smarter marketing and business decisions. Mortar AI is trained to use advanced machine learning algorithms to help your business grow and reach people who love you but just don't know it yet! Read more

Gravito CDP - consumers are in charge of their own data and companies have up-to-date information on consumer consents. Gravito service allows centralized consumer consent and collection of observed data from various digital touchpoints, merging it with personal data in a secure manner. Read more

Pricing Options

Free Trial Available
Starts at $119.00.

Free Trial Not Available
Offers Custom plan.

SW Score & Breakdown

72% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

75%
Reviews

60%
Momentum

60%
Popularity

63%

70% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

78%
Reviews

60%
Momentum

60%
Popularity

60%

Features

Total Features	4 Features	5 Features
Common Features for All	Audience Builder Allows to segment the customers/subscribers using attributes and personas. Behavior Tracking A tracking tool that facilitates fostering positive customer reaction Data Enrichment A value-addition process of improving lead quality with new attributes. Data Orchestration Automated process to integrate and sync data across multiple marketing channels GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union Hyper Targeting Delivering Ad content to extremely relevant interest group segments. + 1 More - Show Less	Audience Builder Allows to segment the customers/subscribers using attributes and personas. Behavior Tracking A tracking tool that facilitates fostering positive customer reaction Data Enrichment A value-addition process of improving lead quality with new attributes. Data Orchestration Automated process to integrate and sync data across multiple marketing channels GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union Hyper Targeting Delivering Ad content to extremely relevant interest group segments. + 2 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Online	Online
API Support	Available	Available

Pricing

Pricing Options	Free Trial Available Starts at $119.00.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Premium Plan $119.00 $119.00 per month	Gravito Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

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