Metri vs Nicgrade Comparison

77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Metri

Marketing Automation Software

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81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Nicgrade

Marketing Automation Software

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Overview

Description

Metri helps you improve the success of your marketing campaigns by using external data to set up automated rules based on customer beahvior. Metric works by using "if this then that" rules to determine what next actions you should take based on predefined rules. For example, you could set up a rule in Metri that says that if there is sunny weather then Metri should restart all outdoor activity display ads. These rules can also be based on customer behaviour. For example, Metric can pause your Facebook retargeting ads if they are seen by more than five times by the same user, or it can increase your bid by 20% if shop page views are less than 1.500. Triggers can include (but are not limited to) the weather, website activity, and ads data, while actions can include pausing or unpausing ads, increasing or decreasing your ad bid, and increasing or decreasing spending on ads. Read more

Nicgrade is a tool that provides marketing automation for users’ websites, helping businesses automatically engage customers and convert leads to drive more sales. Nicgrade automates engagement using behavioral triggers for bulk and drip e-mail campaigns, providing a complete e-mail marketing tool that helps you precisely reach your target audience. The software allows you to create high quality e-mails using templates. It also allows you to configure your mails based on client behavioral data. Users can automate the customer nurturing process to assist in making a purchase decision and it increases audience engagement with timely and personalized messages. Its e-mail marketing analytics tool helps to analyze and optimize campaigns with integrated report panel and accurately track each stage of the process. Nicgrade helps marketing and sales teams work faster by getting relevant data at the right time. Nicgrade synchronizes with user’s CRM, aggregating the data from the CRM and other services to get comprehensive analytics and reports. Nicgrade also offers other features like marketing toolbox for lead generation, marketing automation and lead management 360. Read more

Pricing Options

Free Trial Not Available
Starts at $79.90. Offers Free-forever plan.

Free Trial Available
Starts at $33.00.

SW Score & Breakdown

77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

87%
Reviews

60%
Momentum

61%
Popularity

62%

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

98%
Reviews

60%
Momentum

61%
Popularity

67%

Features

Total Features	7 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 4 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online

Pricing

Pricing Options	Free Trial Not Available Starts at $79.90. Offers Free-forever plan.	Free Trial Available Starts at $33.00.
Pricing Plans Monthly Plans Annual Plans	Free Plan Free Business Plan $79.90 $79.90 per month Enterprise Plan Others	Basic $33.00 $33.00 per month Pro $93.00 $93.00 per month
	View Detailed Pricing	View Detailed Pricing

Alternatives

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