MasterBase vs ZooTools Comparison

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MasterBase

Email Marketing Software

4.8 4 user ratings

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80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ZooTools

Email Marketing Software

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Overview

Description

MasterBase Process Automation Platform helps organizations transform information-intensive business processes, reduce manual work and errors, minimize costs, and improve customer engagement. And know the behaviors of each contact on your website, and then send you personal and relevant information, aligned with those tastes and preferences. You can generate different types of contact segments based on your profile data and behavior in the communications sent. Read more

Zootools is revolutionizing email marketing with automation tools designed to help small and medium-sized businesses grow. From drip campaigns to streamlined onboarding, Zootools enables businesses to engage with their audience at the right moments, turning routine emails into meaningful interactions. Trusted by over 10,000 businesses, the platform ensures messages land in inboxes, avoiding the pitfalls of spam-like campaigns. Zootools combines advanced tools with actionable analytics, offering a tailored approach that goes beyond one-size-fits-all solutions. By empowering businesses to create impactful, personalized email strategies, Zootools helps translate clicks into revenue. Whether enhancing customer onboarding or running targeted campaigns, Zootools provides an intelligent and efficient framework for success. Read more

Pricing Options

Free Trial Not Available

Free Trial Available
Starts at $29.0.

SW Score & Breakdown

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

87%
Reviews

66%
Momentum

60%
Popularity

72%

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

86%
Reviews

60%
Momentum

63%
Popularity

62%

Features

Total Features	15 Features	14 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click-through Tracking Keeps a track of links in the email opened by the customer Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 12 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click-through Tracking Keeps a track of links in the email opened by the customer Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 11 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Online	Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.8/5 4 user ratings	Not Available
Rating Distribution	Excellent 75% Very Good 25% Average 0% Poor 0% Terrible 0%	Not Available
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Pricing

Pricing Options	Free Trial Not Available	Free Trial Available Starts at $29.0.
Pricing Plans Monthly Plans Annual Plans	Variable price Others Base price Others	Starter $29.00 $39.00 per month Growth $69.00 $89.00 per month Business $149.00 $189.00 per month
	View Detailed Pricing	View Detailed Pricing

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