ActiveCampaign |
93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Marketo is a best in class marketing automation software that helps companies involved in various sectors to enhance their customers’ experience and encourage them to visit again at their store. It helps companies to identify and engage the right customers by tracking their behaviour. The software easily builds and scales automated marketing campaigns and determines how marketing channels are impacting revenue. To keep the customers engaged, Marketo creates relevant conversations based on individual behaviours in real-time. The solution includes pre-built tiles and dashboards with advanced segmentation and filters to capture customer interactions at every stage. These simple dashboards and in-depth reporting tools show a clear picture of the impact of Return of Investment. The software attracts, nurtures and converts win-ready lead to sales through its inbound and outbound programs. It also creates personalised campaigns based on the customers’ activities to help them find what they are looking for. Read more | LeadFox is an all-in-one marketing automation software that allows users to generate new leads and customers automatically. Fitness studios can largely benefit with this software as they can choose to organize campaigns that have been designed specifically for them. LeadFox helps users overcome all business challenges with their affordable marketing techniques and user-friendly software. It comes along with powerful tools that help gather leads. Additionally, features like landing page builder, form builder, pop-up builder, email builder, multiple templates, and responsive designs let one access the app on any device. LeadFox allows users to convert their leads into customers. It supports automated marketing processes, and users can add unique visual automation modules to it. In addition to this, one can analyze, optimize and perform the best practices to expand their customer base effortlessly. SMEs and marketers can easily adapt themselves to these available options. Users can work on this all-in-one platform and scale their business in today’s competitive market. Read more |
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| SW Score & Breakdown |
93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| SaaSworthy Awards | # 2 Most Worthy # 2 Fastest Growing |
Not Available
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| Total Features |
10 Features
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9 Features
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| Common Features for All |
Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
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Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
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| User Sentiments |
Marketing Automation, Lead Management, Extensive Integrations, Ease of Use Steep Learning Curve, Outdated User Interface, Limited Reporting Capabilities, Occasional System Errors |
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| Review Summary |
Overall, users praise Marketo for its robust marketing automation capabilities, user-friendly interface, and excellent customer support. Many reviewers highlight its effectiveness in streamlining marketing campaigns, generating leads, and nurturing customer relationships. However, some users mention occasional technical glitches and a steep learning curve for new users. The platform's reporting and analytics features also receive mixed feedback, with some users finding them comprehensive and others requesting more customization options. Additionally, pricing concerns arise, as some users find the cost to be high compared to competitors. |
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| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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Growth Custom Select Custom Prime Custom Ultimate Custom |
Fennec $54.96 $65.95 per month Arctic $109.96 $131.95 per month Red $219.95 $263.95 per month Velox Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots |
+ 4 More
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| Videos |
+ 1 More
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| Company Details | Located in: San Jose, CA Founded in: 2006 | Located in: Quebec, Canada Founded in: 2016 |
| Contact Details |
+1 877-270-6586 https://business.adobe.com/products/marketo/adobe-marketo.html |
+1-819-200-1103 |
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