MarketingPlatform vs MasterBase Comparison

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MarketingPlatform

Email Marketing Software

5 3 user ratings

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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MasterBase

Email Marketing Software

4.8 4 user ratings

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Overview

Description

MarketingPlatform is an Email Marketing and Marketing Automation platform used by Danish eCommerce successes such as Kids-World, kino.dk, Primo Tours, AV-Cables and Olivers Petfood. The FlowBuilder takes the planning and the execution of your communication to the next level. Unlike anything else available today, we have taken our time to evaluate how they can enable the time you spend to be creative, more fun, and more productive. Read more

MasterBase Process Automation Platform helps organizations transform information-intensive business processes, reduce manual work and errors, minimize costs, and improve customer engagement. And know the behaviors of each contact on your website, and then send you personal and relevant information, aligned with those tastes and preferences. You can generate different types of contact segments based on your profile data and behavior in the communications sent. Read more

Pricing Options

Free Trial Available

Free Trial Not Available

SW Score & Breakdown

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

96%
Reviews

69%
Momentum

63%
Popularity

77%

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

87%
Reviews

66%
Momentum

60%
Popularity

72%

Features

Total Features	23 Features	15 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 20 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 12 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Online	Online
API Support	Available	Available

Reviews & Ratings

User Rating	5/5 3 user ratings	4.8/5 4 user ratings
Rating Distribution	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%	Excellent 75% Very Good 25% Average 0% Poor 0% Terrible 0%
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Available	Free Trial Not Available
Pricing Plans Monthly Plans Annual Plans	Business Others eCommerce Others	Variable price Others Base price Others
	View Detailed Pricing	View Detailed Pricing

Alternatives

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	View All MarketingPlatform Alternatives	View All MasterBase Alternatives