Instaon vs User.com Comparison

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Instaon

Marketing Automation Software

4.1 131 user ratings

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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

User.com

Marketing Automation Software

3 4 user ratings

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Overview

Description	Instaon is a smart advertising platform that helps users grow their businesses using Google Ads. To begin with the tool, users need to create their Instaon account and set their Google advertising by indicating the country and the language they need to advertise in. The ad creation is automatic, and Instaon extracts the most relevant keywords to create the ad campaign. Daily optimizations and improvements to the ad campaigns are performed automatically. The keywords are also constantly improved using machine learning. The tool also offers monthly reviews by a Google Ads expert and can sync campaigns with Bing. Any changes made in the Google Ads will be mirrored to Bing Ads to eliminate rework. For Shopify users, the tool even advertises the products present in the user's webshop on Google shopping results. They can view their campaign performance at any time on the dashboard. The AI-made changes and optimizations will be trackable to the users, and other insights are available as well. Read more	User.com is an intuitive marketing and sales automation software. The platform is held in high esteem for providing the best omnichannel user experience that presents the right message for the right user at the right time. User.com entirely automates a plethora of activities starting from lead generation to sales, besides taking care of the administrative operations while manual labour can be focused on selling only. It caters to all sections of a client organisation and that includes the sales, along with management, marketing, customer and employee support. Quick integrations make it easier for User.com to play along with the preloaded applications in the system and it further captures the behaviour of users with visitor trackers and detailed visitor timelines. That ultimately equip team members with all sorts of accurate data about their customers. Migrating or switching to User.com is again an easy and convenient process that might take a minimum of ten to fifteen hours. User.com brings all information, conversations and deals on a single, interactive platform. Read more
Pricing Options	Free Trial Not Available Offers Free-forever plan.	Free Trial Not Available Offers Custom plan.
SW Score & Breakdown	81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 88% Reviews 74% Momentum 60% Popularity 75%	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 72% Momentum 62% Popularity 77%
SaaSworthy Awards	Not Available	# 11 Fastest Growing # 17 Most Popular

Features

Total Features	6 Features	10 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 3 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	4.1/5 131 user ratings	3/5 4 user ratings
Rating Distribution	Excellent 71.8% Very Good 6.1% Average 2.3% Poor 1.5% Terrible 18.3%	Excellent 50% Very Good 0% Average 0% Poor 0% Terrible 50%
User Sentiments	Great Customer Support, Ease of Use, Effective for Google Ads, Good for Beginners Unexpected Account Charges, Misleading Refund Process, Campaign Management Issues, Poor Communication	Excellent Customer Support, Easy-to-use Interface, Comprehensive Marketing Automation, Extensive Integrations Occasional System Crashes, Limited Live Chat Functionality, Complex Email Template Builder, Unintuitive CRM Functionality
Review Summary	Customer reviews for Instaon (now ShowN.io) are mixed. Some users praise the platform's ease of use, AI-powered features, and efficient customer support, with positive results reported. However, other users warn of potential scams, including unauthorized charges, delayed refunds, and poor campaign performance. While the platform may be useful for beginners, some experienced users find its AI optimization lacking. Overall, the review summary suggests caution and further research before utilizing Instaon/ShowN.io.	UserEngage users appreciate its user-friendly interface, ease of use, and the ability to personalize campaigns and messages. The platform's robust analytics and reporting capabilities are also well-received, allowing users to track campaign performance and measure ROI. However, some users have reported occasional technical glitches and have expressed a desire for more advanced features and integrations. Additionally, the pricing structure has been a point of contention for some, with some users feeling that it is not as competitive as other similar platforms.
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Pricing

Pricing Options	Free Trial Not Available Offers Free-forever plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Free Free Self-Sevice Others Premium Others	User.com Custom
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