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Insight Employee Engagement

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97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Hotjar logo
Heat Map Software

4.3 1,532 user ratings

View Details

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Clicktale logo
Web Analytics Software

3.9 95 user ratings

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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

VWO Insights logo

VWO Insights

Heat Map Software

4.5 51 user ratings

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Overview

Description Hotjar aims to help businesses better understand customer behaviour on the user website front end using a plethora of tools such as heatmaps, visitor recordings, conversion funnels, feedback and surveys. Heatmaps help users understand what customers want, care about and do on their websites by visually representing their clicks, taps and scrolling behaviour, which are often considered the strongest indicators of visitor motivation and desire. It enables users to see recordings of real visitor behaviour on the website. Conversion funnels allow them to figure out where their potential clients are dropping off. Hotjar provides detailed page-wise data and presents it in a visual, simpler, and intuitive format. Another feature, form analysis allows them to Improve online form completion rates by monitoring which fields take too long to fill, which are left blank, and the reasons visitors abandon a form and a page. Lastly, Hotjar makes it possible to recruit test visitors for user research and testing directly from the website. Read more Clicktale presently known as Contentsquare stands out from the rest as an experienced analytics leader. Users can depend on the platform to analyse mobile apps or websites in detail, identifying areas that need immediate attention. A complete suite of combined technologies offered by the software, help users bring their online customer behaviour to life. At present, 750+ enterprise brands depend on Clicktale x Contentsquare to get their digital experience optimised on the go. The particular portal is capable of connecting various business metrics with actual customer behaviour combining the power of machines, rich data and human intelligence at the same time. Thus delivering better outcomes. Robust heatmaps present within helps with click measurement, depth scrolling and engagement rate monitoring. Unique visual analysis capabilities, make it easy for companies to detect friction points in real-time and take measures accordingly. Clicktale x Content square is absolutely secure compliant with CCPA and GDPR guidelines. Read more VWO Insights is cloud-based software that assists eCommerce organisations in analysing the behaviour of website visitors, diagnosing problems, and fixing them to improve the overall customer experience. Organizations can record consumer mouse trails to access visited webpages, time spent on a webpage, and drop off rates using the screen recording module. Administrators can use heatmaps, click maps, scroll maps, and element lists in VWO Insights to visualise click and scroll behaviour. The survey module enables analysts to design on-page surveys and feedback forms, including ratings, checkboxes, drop-down menus, multiple choice questions, and more, for desktop, mobile, or browser-specific use. It enables staff to set up analysis funnels to produce behaviour analytics based on pre-defined criteria, such as link clicks, engagement on particular web pages, revenue generated, and forms submitted, among others. Businesses can combine VWO Insights with a variety of third-party programmes, including WordPress, Magenta, Shopify, and Clicktale, thanks to the API it provides. Additionally, it enables users to categorise website visitors depending on a variety of factors, such as repeat or new visitors, localities, preferred languages, and operating systems. Read more
Pricing Options
  • Free Trial Not Available
  • Starts at $39.00. Offers Free-forever plan.
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Starts at $169.00. Offers Custom plan.
SW Score & Breakdown

97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    81%
  • Reviews
    97%
  • Momentum
    69%
  • Popularity
    99%

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    84%
  • Reviews
    88%
  • Momentum
    65%
  • Popularity
    79%

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    72%
  • Momentum
    60%
  • Popularity
    63%

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Online
  • 24/7 (Live rep)
  • Online
  • 24/7 (Live rep)
  • Online
API Support
  • NA
  • Available
  • Available

Reviews & Ratings

User Rating
4.3/5 1,532 user ratings
3.9/5 95 user ratings
4.5/5 51 user ratings
Rating Distribution
  • Excellent

    49%
  • Very Good

    41.6%
  • Average

    6.6%
  • Poor

    0.5%
  • Terrible

    2.3%
  • Excellent

    22.1%
  • Very Good

    61.1%
  • Average

    8.4%
  • Poor

    1.1%
  • Terrible

    7.4%
  • Excellent

    52.9%
  • Very Good

    41.2%
  • Average

    5.9%
  • Poor

    0%
  • Terrible

    0%
User Sentiments

    Session Recordings, Heatmaps, Ease of Use, Actionable Insights

    Limited Free Plan, Data Storage Limitations, Pricing, Limited Integrations

    Not Available

    Easy to Use Interface, Comprehensive A/B Testing Features, Detailed Reporting and Analytics, Valuable Heatmaps

    Occasional Software Bugs or Glitches, Limited Mobile Experience, Complex Advanced Features, Heatmap Functionality Issues

Review Summary

Hotjar's user reviews reveal both positive and negative experiences. Many users find the heatmaps and session recordings features valuable for understanding user behavior and identifying pain points. They appreciate the easy-to-use interface and the ability to quickly set up and customize surveys. However, some users report challenges with the pricing structure and the accuracy of the data collected. Additionally, a few users have expressed concerns about the impact Hotjar may have on their website's performance and security. Overall, Hotjar appears to be a popular tool with a range of features that can provide insights into user behavior, but users should carefully consider their specific needs and budget before committing to a subscription.

Not Available

VWO Conversion Optimization Platform receives mixed reviews. Users praise its quick and easy installation, user-friendly documentation, and powerful A/B testing features, particularly the Multi-Arm Bandit approach. The platform's dashboard and performance tracking tools are also highly appreciated. However, some users find the core editor clumsy for complex customizations and the heatmap tool buggy and slow. The platform's pricing can also be seen as a deterrent for some. Overall, VWO is a good entry-level tool for conversion rate optimization with strong customer support but needs improvement in certain areas such as UI clarity and mobile optimization.

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AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Not Available
  • Starts at $39.00. Offers Free-forever plan.
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Starts at $169.00. Offers Custom plan.
Pricing Plans
Monthly Plans Annual Plans

Basic Free

Plus $39.00 $39.00 per month

Business $99.00 $99.00 per month

Scale $389.00 $389.00 per month

Clicktale Custom

Growth $169.00 $169.00 per month

PRO Custom

Enterprise Custom

 
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View Detailed Pricing
View Detailed Pricing

Screenshots & Videos

Screenshots screenshots
+ 5 More
CSS Wizard
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VWO Insights screenshot
+ 6 More
Videos Video Thumbnail Video Thumbnail
+ 2 More
Video Thumbnail

Vendor information

Company Details Located in: Malta, Europe Located in: San Francisco, California Founded in: 2006 Located in: New Delhi, India
Contact Details

+1 (855) 464-6788

https://www.hotjar.com/

1-800-807-2117

https://www.clicktale.com/

+1 415-349-0105

https://vwo.com/insights/

Social Media Handles

Not available

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