Encharge vs Taplytics Comparison

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Encharge

Marketing Automation Software

4.9 224 user ratings

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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Taplytics

Marketing Automation Software

4.6 15 user ratings

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Overview

Description	Encharge is a marketing automation software specially designed for startups, helping them send emails to clients based on the latter’s browsing habits. It is the first marketing automation platform for startups that integrates with the applications they already use. It is capable of nurturing leads and signing them up for available services and products. Encharge extracts the available data from the users’ database, analyses the customers’ behaviour and then sends them targeted messages. It also allows users to see the customers’ activity in real-time, like who is reading emails, upgrading accounts, etc. Encharge also help startups building flows, import contacts and create segments for their customers. Its inbuilt Facebook retargeting tool helps companies reactivate existing users based on ads. The platform assures active integration with 48+ external tools like Chargebee, Intercom, Stripe, Salesforce, Hubspot, Segment, Slack etc. A dedicated support team helps the user companies with their Encharge account. Read more	Taplytics is an innovative platform for modern AB testing and development. It is known for providing cross-platform AB testing and flag solutions, along with zero bloats to enhance the experiences of modern-day applications. All releases on Taplytics are kept under the client’s control enabling them to test and release or cancel features in real-time. Further, the feature flags are all aimed at necessary development that includes cutting on deployment risks and improving necessary facilities. Also, thanks to the time-controlled feature rollout. Clients are further provided with the liberty to choose from a variety of SDKs, flexible APIs and development solutions for on-premise or cloud issues. Taplytics has made it to the top of the list most of the time thanks to its unparalleled team aimed at customer success. This team ensures around-the-day technical support and therefore, engineering time cuts down to almost fifty per cent. The AI personalisation feature of Taplytics enables clients to get a personalised interface without putting in a single line of code. Read more
Pricing Options	Free Trial Available Starts at $79.0. Offers Custom plan.	Free Trial Not Available Offers Custom plan.
SW Score & Breakdown	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 74% Momentum 63% Popularity 76%	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 97% Reviews 69% Momentum 64% Popularity 76%
SaaSworthy Awards	# 10 Fastest Growing # 15 Fastest Growing	# 17 Fastest Growing

Features

Total Features	9 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Online	24/7 (Live rep) Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.9/5 224 user ratings	4.6/5 15 user ratings
Rating Distribution	Excellent 92.4% Very Good 5.4% Average 0.4% Poor 0% Terrible 1.8%	Excellent 66.7% Very Good 26.7% Average 6.7% Poor 0% Terrible 0%
User Sentiments	Intuitive User Interface, Powerful Automation Features, Extensive Integrations, Excellent Customer Support Lack of Ecommerce Integrations, Limited Built-in Form Builder, Steep Learning Curve for New Users, Occasional Bugs	Not Available
Review Summary	Encharge users commend its user-friendly interface, ease of use, and the ability to automate marketing tasks, resulting in improved efficiency. Additionally, its segmentation and targeting capabilities are praised for their effectiveness in delivering personalized messages to specific customer segments. However, some users express concerns regarding the lack of advanced features, limited reporting options, and occasional technical difficulties. Overall, Encharge is generally well-received for its user-friendly design and effective marketing automation capabilities, but it may require further development to address the need for more advanced features and comprehensive reporting.	Not Available
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Pricing

Pricing Options	Free Trial Available Starts at $79.0. Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Growth $79.00 $99.00 per month Premium $129.00 $159.00 per month Enterprise Custom	Taplytics Custom
	View Detailed Pricing	View Detailed Pricing

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