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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more ![]()
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78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more ![]()
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Description | Blueshift is a smart customer data platform, developed to help you transform your marketing by giving your marketing team the tools they need to offer smart, tailored content at a large scale. It enables you to create the seamless multichannel experiences your consumers demand in one single place. With Blueshift, you can engage customers throughout their entire customer lifetime with relevant, timely, and completely tailored interactive, automated email advertising and campaign management. With their engaging template collection, drag-and-drop email editor, or HTML with the Liquid template language, you can quickly generate attractive and on-brand emails. You can also automate engagement for every stage of the life cycle, from activation through retention, to streamline operations. Users can create and distribute relevant Push Notifications, In-App, and SMS messages that keep consumers engaged. With Blueshift’s easy-to-use template builder for iOS and Android, you can create sophisticated push notification templates and automate triggered and batch push notifications that are tailored to each user's stage in the customer journey. The platform provides two-factor authentication, single-sign-on with strong password requirements, audit logs, and bespoke user roles and permissions. Read more | Acquia Customer Data Platform is the leading CDP for enterprise brands, with 15 years of experience helping companies increase revenue and profitability. Acquia CDP uses powerful machine-learning to restore the personal relationships companies once had with customers before channel-specific marketing silos got in the way. Increase profitability by driving customer lifetime value, retention, loyalty, and revenue. Read more |
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SW Score & Breakdown |
93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
Total Features |
8 Features
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4 Features
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Common Features for All |
360-degree Customer view
Audience Builder
Behavior Tracking
Data Enrichment
Data Orchestration
Data Source
Email Marketing
Hyper Targeting
Landing Pages
Multi-step Marketing
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360-degree Customer view
Audience Builder
Behavior Tracking
Data Enrichment
Data Orchestration
Data Source
Email Marketing
Hyper Targeting
Landing Pages
Multi-step Marketing
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Organization Types Supported |
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Platforms Supported |
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Modes of Support |
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API Support |
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User Rating |
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Rating Distribution |
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User Sentiments |
Powerful Segmentation, Excellent Customer Support, Robust Automation Capabilities, Effective Personalization Complex User Interface, Limited Reporting Capabilities, Occasional Bugs in Email Editor, Steep Learning Curve |
Campaign Builder, Ease of Use, Personalization Capabilities, Extensive Integrations Technical Complexity for Setup and Configuration, Occasional Bugs and Errors, Inadequate Documentation, Analytics and Reporting Limitations |
Review Summary |
Reviewers widely commend Blueshift's robust segmentation capabilities, user-friendliness, and its ability to deliver personalized marketing campaigns at scale. It is also praised for its robust reporting and analytics features, which provide valuable insights into customer behavior. However, some users mention occasional technical glitches and a steep learning curve. Additionally, the cost may be prohibitive for smaller businesses or those with limited budgets. Overall, Blueshift is a powerful marketing automation platform that can be a valuable asset for businesses looking to personalize customer experiences and drive revenue growth. |
User reviews of Acquia Customer Data Platform highlight its strengths in personalization and data analytics, with users praising its ability to create targeted campaigns and present data effectively. However, some users expressed concerns about its pricing, particularly for mid-market clients. Acquia's CDP also faces challenges with cross-channel integration, and a steep learning curve for more complex features. Overall, reviews suggest a powerful tool with great potential but requiring careful consideration of implementation and support needs. |
Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Custom Custom |
Acquia Marketing Cloud Custom |
View Detailed Pricing
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View Detailed Pricing
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Videos |
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Company Details | Located in: San Francisco, California Founded in: 2014 | Located in: Boston, Massachusetts Founded in: 2007 |
Contact Details |
Not available |
888-922-7842 |
Social Media Handles |
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