Bitly vs tothe.link Comparison

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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Bitly

URL Shorteners

4.4 1,844 user ratings

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75% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

tothe.link

URL Shorteners

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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Linkjoy

URL Shorteners

5 1 user ratings

Lifetime Deal 🚀

Featured

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Switchy

URL Shorteners

Lifetime Deal 🚀

Overview

Description	Bitly is a URL-shortening software that helps organizations generate and share customized links at scale. This software allows them to change the destination URL for short links, including QR codes. Users can edit the second half of individual links to provide a better preview of the content their audiences are about to view. Brands can assign individual URLs to any of their links in real time and scale and automate workflows with the solution's APIs and 700+ integrations. With Bitly, they can create and share custom short links through SMS or assist social influencers with custom referral links. Every link is encrypted with HTTPS to ensure adequate protection against all kinds of third-party tampering. Organizations can replace "bit.ly" in their links with their preferred name and take charge of their content to enhance trust and validation levels between the brand and its audience. This software combines custom domain setup and comprehensive link management in a single space. Read more	Shorten and simplify your links with tothe.link. Long and intricate links can be turned into short and sweet ones, which are ideal for sharing on social media. Short links have been shown to enhance click-through rates, which can be advantageous to your company. When you use their service, they will gather some basic information about your devices, such as your IP address, device type, and web browser. It includes a UTM Builder, which lets you generate URLs with incorporated UTM parameters. It's highly useful for creating, tracking, and analyzing campaigns. If there are any broken links, you will be notified immediately or a complaint will be sent to you. Link statistics, which you will receive, will assist you in analyzing the performance of the shortened URL, such as clicks and social activities on the link. You can even retarget visitors that click the link. With its link branding tool, you can also personalize shortened URLs based on a brand or product name. Read more	Linkjoy is an intuitive digital presence management software helping out creators with their lead generation, payment receivables and retargeting modules. The software can also be used to generate Instagram friendly biolinks, retarget links by shortening URLs and generate micro-landing pages in minutes. It even facilitates real-time integration with external platforms like Google Sheets, Gmail, Outlook, MailChimp. Slack, DropBox and more to enable seamless decision making. Moreover, real-time analytics provided by Linkjoy promises proper ROI measurement on the go. Users can also add tracking pixels from their favourite services like Facebook, Google Analytics and Google Adwords. For brands, an intuitive link shortening facility provided by the platform is of great help. Where they are allowed to personalise the last part of the URL and get the CTR enhanced. A dedicated dashboard provides real-time access to unique clicks, location of the clicks and the types of content preferred by individual audiences. Other facilities include UTM & OG Tags, custom postfix, A/B testing, unlimited campaign links and more. Read more	Switchy is a powerful link engagement platform designed to simplify and elevate online campaigns. It merges ease and functionality, allowing users to shorten links with retargeting Pixels, customize social media links, and track performance all within a single intuitive platform. Tailor their links’ titles, descriptions, and images to make them visually compelling and boost click-through rates. For advertisers, Switchy seamlessly integrates smart ads and custom domains, enabling super-targeted ad campaigns across platforms like Facebook, LinkedIn, and Instagram. Users can retarget audiences who click on their links with tailored ad campaigns for higher conversions. With real-time analytics reports, Switchy gives users actionable insights such as click numbers, traffic sources, and audience behaviors. Its GDPR & CCPA compliance features ensure that it maintains privacy standards while integrating privacy opt-ins for retargeting links. Whether managing affiliate programs or optimizing their social engagement, Switchy is the all-in-one solution to help professionals succeed effortlessly. Read more
Pricing Options	Free Trial Not Available Starts at $10.0. Offers Free-forever and Custom plan.	Free Trial Not Available	Free Trial Not Available Starts at $49.0.	Free Trial Not Available Starts at $39.0.
SW Score & Breakdown	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 94% Momentum 67% Popularity 98%	75% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 80% Reviews 60% Momentum 61% Popularity 62%	86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 65% Momentum 65% Popularity 79%	83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 84% Reviews 69% Momentum 66% Popularity 75%
SaaSworthy Awards	# 1 Most Worthy # 1 Fastest Growing	Not Available	Not Available	Not Available

Features

Total Features	5 Features	3 Features	5 Features	3 Features
Common Features for All	Broken Link Notification Discovers broken URLs and notifies instantaneously or through a report. Link Analytics Helps you analyze the performance of the shortened URL such as clicks and social actions on the link Link Branding Customized shortened URLs built around a brand or product name Link Retargeting Helps you to retarget people who have clicked on the link URL Shortening Enables you to convert any long URL to an extremely short link UTM Builder Enables you to create links with embedded UTM parameters. Comes very handy in setting up, tracking and analyzing campaigns. + 2 More - Show Less	Broken Link Notification Discovers broken URLs and notifies instantaneously or through a report. Link Analytics Helps you analyze the performance of the shortened URL such as clicks and social actions on the link Link Branding Customized shortened URLs built around a brand or product name Link Retargeting Helps you to retarget people who have clicked on the link URL Shortening Enables you to convert any long URL to an extremely short link UTM Builder Enables you to create links with embedded UTM parameters. Comes very handy in setting up, tracking and analyzing campaigns.	Broken Link Notification Discovers broken URLs and notifies instantaneously or through a report. Link Analytics Helps you analyze the performance of the shortened URL such as clicks and social actions on the link Link Branding Customized shortened URLs built around a brand or product name Link Retargeting Helps you to retarget people who have clicked on the link URL Shortening Enables you to convert any long URL to an extremely short link UTM Builder Enables you to create links with embedded UTM parameters. Comes very handy in setting up, tracking and analyzing campaigns. + 2 More - Show Less	Broken Link Notification Discovers broken URLs and notifies instantaneously or through a report. Link Analytics Helps you analyze the performance of the shortened URL such as clicks and social actions on the link Link Branding Customized shortened URLs built around a brand or product name Link Retargeting Helps you to retarget people who have clicked on the link URL Shortening Enables you to convert any long URL to an extremely short link UTM Builder Enables you to create links with embedded UTM parameters. Comes very handy in setting up, tracking and analyzing campaigns.

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online	Business Hours Online	Business Hours Online
API Support	Available	NA	NA	NA

Reviews & Ratings

User Rating	4.4/5 1,844 user ratings	Not Available	5/5 1 user ratings	Not Available
Rating Distribution	Excellent 63.2% Very Good 25.9% Average 4.8% Poor 0.6% Terrible 5.5%	Not Available	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%	Not Available
User Sentiments	Ease of Use, Link Shortening, Analytics & Tracking, Customizable Links Limited Features in Free Version, QR Code Functionality Issues, Unintuitive Interface, Inadequate Customer Support	Not Available	Not Available	Not Available
Review Summary	Overall, users find the product easy to use, reliable, and helpful in managing and shortening links. Many appreciate its user-friendly interface, link customization options, and ability to track link performance. However, some users have reported occasional issues with link shortening and tracking, as well as limited features for advanced users. Additionally, concerns have been raised regarding potential security risks and data privacy.	Not Available	Not Available	Not Available
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Pricing

Pricing Options	Free Trial Not Available Starts at $10.0. Offers Free-forever and Custom plan.	Free Trial Not Available	Free Trial Not Available Starts at $49.0.	Free Trial Not Available Starts at $39.0.
Pricing Plans Monthly Plans Annual Plans	Free Free Core $10.00 $10.00 per month Growth $29.00 $35.00 per month Premium $199.00 $300.00 per month Enterprise Custom		Starter $49.00 $49.00 Business $99.00 $99.00 Enterprise $299.00 $299.00	Team $39.00 $47.00 per month Pro $69.00 $83.00 per month Business $99.00 $119.00 per month Enterprise $199.00 $200.00 per month Boost $299.00 $349.00 per month Growth $399.00 $469.00 per month Scale $579.00 $579.00 per month Build $789.00 $789.00 per month Company $1,199.00 $1,399.00 per month
	View Detailed Pricing	Not Available	View Detailed Pricing	View Detailed Pricing

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