Aritic PinPoint vs Upland Adestra Comparison

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Aritic PinPoint

Marketing Automation Software

4.7 33 user ratings

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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Upland Adestra

Marketing Automation Software

5 1 user ratings

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Overview

Description	Aritic PinPoint is a full-stack marketing automation platform that automates the entire business funnel seamlessly. From generating new and quality leads to converting them into brand advocates this platform does it all. The round-the-clock support team of Aritic PinPoint helps industries to create marketing efforts and processes seamlessly. This platform creates unique automated users’ experience workflows to attract and connect leads across multiple online avenues. Also, by elevating the marketing approach, Aritic PinPoint transforms these potential leads into regular customers. Further, this platform uses its bi-directional native CRM integration system to harness the potential of good marketing automation, thus rapidly establishing relationships between prospects and customers. Aritic PinPoint’s marketing automation tools offer detailed performance data, enabling marketing teams to streamline and align several campaigning strategies. This would help the organisations in particular to get higher marketing returns. By obtaining dynamic segment lists, this platform helps to send fitting communication and deliver personalised content for potential buyers. Also, Aritic PinPoint features email automation, contact segmentation, anonymous lead nurturing & tracking among other things. Read more	Upland Adestra is an intuitive email marketing automation software helping out companies to deliver engaging emails at every single step of the entire customer journey. Companies can utilise the particular to deepen customer relationships, by curating personalised and automated campaigns as per need. A powerful segmentation tool equipped within helps users in delivering appropriate text messages based on customer behaviour. While, on the other hand, the codeless formula of Upland Adestra helps with adequate layout generation and accurate previews. A/B testing formula loaded within the software enables thorough optimisation of ongoing email campaigns, eliminating out all chances of formatting errors, efficiently. Other exclusive features include click to conversion tracking, click quality mitigation and cart abandonment based reports. Organisations related to Media and publishing, retail business, restaurants and finance rely on Upland Adestra for seamless business process monitoring. Read more
Pricing Options	Free Trial Available Starts at $15.0. Offers Custom plan.	Free Trial Not Available Offers Custom plan.
SW Score & Breakdown	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 77% Momentum 62% Popularity 66%	86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 97% Reviews 65% Momentum 63% Popularity 74%
SaaSworthy Awards	# 10 Most Searched	# 8 Fastest Growing

Features

Total Features	9 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.7/5 33 user ratings	5/5 1 user ratings
Rating Distribution	Excellent 81.8% Very Good 15.2% Average 0% Poor 0% Terrible 3%	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%
User Sentiments	Advanced Segmentation, Extensive Integrations, Excellent Customer Support, Multi-Channel Marketing Capabilities Overwhelming Feature Set, Occasional Integration Issues, Social Media Automation Needs Improvement, Steep Learning Curve	Excellent Customer Support, Robust Email Marketing Features, Easy to Use Interface, Powerful Automation Capabilities Complex Segmentation/Filtering, Outdated UI/UX, Limited Integrations, Reporting Limitations
Review Summary	Users find Aritic's intuitive interface and ease of use to be its strongest points, with many reviewers noting that even non-technical users can quickly learn to navigate the platform. Additionally, its ability to consolidate data from various sources and provide actionable insights is highly praised. However, some users have expressed concerns about the accuracy and completeness of the data, as well as the lack of customization options and limited reporting capabilities. Overall, Aritic is generally well-received for its user-friendly interface and data consolidation capabilities.	Overall, users have lauded Upland Adestra's user-friendly interface, comprehensive marketing automation capabilities, and exceptional customer support. Reviewers appreciate its drag-and-drop email builder, automated workflows, and in-depth reporting features. Many have noted improved campaign performance, increased lead generation, and streamlined marketing processes. However, some users have mentioned occasional glitches and a learning curve for new users. The positive sentiment towards Upland Adestra's ease of use, feature-rich platform, and responsive support indicates its strong reputation among users.
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Pricing

Pricing Options	Free Trial Available Starts at $15.0. Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Lite $15.00 $19.00 per month Starter $65.00 $79.00 per month Professional $81.00 $99.00 per month Enterprise Custom	Upland Adestra Custom
	View Detailed Pricing	View Detailed Pricing

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