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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Amperity is a smart tool for optimizing campaigns and building long-term relationships with your customers. It gives predictive insights on customer’s buying patterns, product preferences, channels, and much more – all this makes it easy for marketing teams. Users can automate their campaigns, making things simple and easy. It helps brands and businesses understand their customers better by analyzing customer behavior. It provides users with a platform where they can gain access to several individual-level attributes to feed analytics such as modeling environments, data lakes, and business intelligence tools. It gives important business insights about customers by empowering users with reporting, data visualization, and fast SQL. Compliance teams can also use the platform to keep important assets safe and secure at every stage. Users can pull up customer information from every system, making it easy to collect and deliver relevant data for audits. The system comes with AI-powered models that are fine-tuned to the changing customer behavior to help brands stay on top of the game. Read more | Oyster is an essential tool for any enterprise that depends on customer data. It's the world’s first Customer Insights Platform (CIP) that allows you to gather, view, and understand customer data in a seamless way. With Oyster, your enterprise can gain agility in its analytics, using up-to-date insights to power better decisions. Oyster collects customer data from online and offline sources, even anonymous customers. It integrates this data across your martech stack, enabling you to get a holistic view of your customer’s journey – no matter how many touchpoints exist within it. And with access 24X7, Oyster helps inform organizations of critical changes as they happen so they can act swiftly and make strategic decisions. Whether it's improving marketing campaigns or optimizing product experiences, Oyster allows enterprises to get more from their Customer Data Platform (CDP), providing unprecedented insight into their customers’ behaviors and preferences. Get the insights needed to drive transformation today by harnessing the power of Oyster. Read more |
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| SW Score & Breakdown |
98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
13 Features
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10 Features
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| Common Features for All |
360-degree Customer view
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Identity Graph
Landing Pages
Multi-step Marketing
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360-degree Customer view
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Identity Graph
Landing Pages
Multi-step Marketing
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| User Rating |
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| Rating Distribution |
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| User Sentiments |
Accurate Customer Identity Resolution, Helpful and Responsive Customer Support Team, Easy-to-Use Interface, Robust Data Integration Limited Campaign Reporting, Slow Query Execution Times, Occasional Issues with Platform Stability, Complex Initial Configuration |
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| Review Summary |
Amperity is praised for its powerful customer data platform that helps businesses gain a unified view of their customers, enabling better personalization and engagement. Users appreciate the platform's ability to stitch together customer data from various sources, resolve identity issues, and provide actionable insights. They highlight Amperity's user-friendly interface, robust analytics capabilities, and dedicated, responsive support team. However, some users point out limitations like the need for more automation, data hygiene features, and real-time capabilities. Despite these minor drawbacks, Amperity is generally recognized as a valuable tool for businesses seeking to enhance their customer data management and marketing efforts. |
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| Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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Amperity Starter Service Custom Amperity Services PLUS Custom |
Oyster CDP Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots |
+ 3 More
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| Videos |
+ 1 More
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| Company Details | Located in: Seattle, Washington Founded in: 2017 | Located in: Irvine, California |
| Contact Details |
+1-206-432-8302 |
Not available https://www.expressanalytics.com/solutions/customer-data-platform/ |
| Social Media Handles |
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