Amperity vs Arm Treasure Data Comparison

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Amperity

Customer Data Platform (CDP)

4.6 51 user ratings

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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Arm Treasure Data

Customer Data Platform (CDP)

4.2 928 user ratings

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Overview

Description

Amperity is a smart tool for optimizing campaigns and building long-term relationships with your customers. It gives predictive insights on customer’s buying patterns, product preferences, channels, and much more – all this makes it easy for marketing teams. Users can automate their campaigns, making things simple and easy. It helps brands and businesses understand their customers better by analyzing customer behavior. It provides users with a platform where they can gain access to several individual-level attributes to feed analytics such as modeling environments, data lakes, and business intelligence tools. It gives important business insights about customers by empowering users with reporting, data visualization, and fast SQL. Compliance teams can also use the platform to keep important assets safe and secure at every stage. Users can pull up customer information from every system, making it easy to collect and deliver relevant data for audits. The system comes with AI-powered models that are fine-tuned to the changing customer behavior to help brands stay on top of the game. Read more

Arm Treasure Data is a platform that consolidates the customer data from all kinds of offline, online, and IoT devices to provide important business insights that are needed for propelling the growth of the business. It is an independent CDP which is proven to solve even the most complicated data issues for any enterprise. Ingesting all types of data is extremely convenient, with over 150 schema-flexible connectors that can work with all existing technologies. Their dedicated development teams constantly develop and maintain these ready-to-use connectors. The tool also offers enterprise-level security, continuity, and scalability, which allows the companies to utilize the full potential of the customer data to provide exceptional brand experiences. Some of the key advantages of the platform include capturing online and offline customer interactions, understanding precise details of how brands interact, increasing the customer engagement as well as brand loyalty, and providing personalized content for engaging the customers in the right way. All these features allow the brand to grow their business and also quantify their success. Read more

Pricing Options

Free Trial Not Available
Offers Custom plan.

Free Trial Not Available
Offers Custom plan.

SW Score & Breakdown

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%
Reviews

81%
Momentum

67%
Popularity

89%

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

84%
Reviews

94%
Momentum

63%
Popularity

94%

Features

Total Features	13 Features	6 Features
Common Features for All	360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard. Audience Builder Allows to segment the customers/subscribers using attributes and personas. Behavior Tracking A tracking tool that facilitates fostering positive customer reaction Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database Data Enrichment A value-addition process of improving lead quality with new attributes. Data Orchestration Automated process to integrate and sync data across multiple marketing channels Data Source Import customer data from several sales and marketing channels Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union Hyper Targeting Delivering Ad content to extremely relevant interest group segments. Identity Graph Create a correlation between individuals with identical match groups. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements. + 10 More - Show Less	360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard. Audience Builder Allows to segment the customers/subscribers using attributes and personas. Behavior Tracking A tracking tool that facilitates fostering positive customer reaction Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database Data Enrichment A value-addition process of improving lead quality with new attributes. Data Orchestration Automated process to integrate and sync data across multiple marketing channels Data Source Import customer data from several sales and marketing channels Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union Hyper Targeting Delivering Ad content to extremely relevant interest group segments. Identity Graph Create a correlation between individuals with identical match groups. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements. + 3 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours	24/7 (Live rep) Business Hours
API Support	Available	Available

Reviews & Ratings

User Rating	4.6/5 51 user ratings	4.2/5 928 user ratings
Rating Distribution	Excellent 62.7% Very Good 33.3% Average 2% Poor 0% Terrible 2%	Excellent 34.2% Very Good 54.1% Average 10.1% Poor 1.6% Terrible 0%
User Sentiments	Accurate Customer Identity Resolution, Helpful and Responsive Customer Support Team, Easy-to-Use Interface, Robust Data Integration Limited Campaign Reporting, Slow Query Execution Times, Occasional Issues with Platform Stability, Complex Initial Configuration	Comprehensive Customer Data Management, Seamless Integration Capabilities, Effective Data Segmentation, User-Friendly Interface Steep Learning Curve, Complex Initial Setup, Limited Customization Options, Occasional Technical Issues
Review Summary	Amperity is praised for its powerful customer data platform that helps businesses gain a unified view of their customers, enabling better personalization and engagement. Users appreciate the platform's ability to stitch together customer data from various sources, resolve identity issues, and provide actionable insights. They highlight Amperity's user-friendly interface, robust analytics capabilities, and dedicated, responsive support team. However, some users point out limitations like the need for more automation, data hygiene features, and real-time capabilities. Despite these minor drawbacks, Amperity is generally recognized as a valuable tool for businesses seeking to enhance their customer data management and marketing efforts.	Users praise Treasure Data's user-friendly interface, robust data integration capabilities, and ability to handle large data volumes efficiently. Its flexibility and customization options are also highly regarded, allowing users to tailor the platform to their specific needs. Additionally, reviewers commend the platform's strong customer support, with many highlighting the responsiveness and helpfulness of the support team. However, some users mention occasional performance issues and a learning curve associated with using the platform's advanced features.
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Pricing

Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Amperity Starter Service Custom Amperity Services PLUS Custom	Arm Treasure Data Custom
	View Detailed Pricing	View Detailed Pricing

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