Amperity |
79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
Get Free Advice
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| Description | Abacus is a Software as a Service (SaaS) provider with unique proprietary Customer Data Platform (CDP) and Digital eXperience Platform (DXP) offerings. We help brands and communities improve revenue and engagement with personalized digital experiences and offers. We are well established in the B2B publishing sector with over 20 years of experience enabling digital transformation. These specialist platforms and services manage digital content, websites, paywalls, and subscription bureaux for major publishers and also provide sophisticated Single Customer View and membership engagement functionality for major professional institutions and brands. Read more | Acquia Customer Data Platform is the leading CDP for enterprise brands, with 15 years of experience helping companies increase revenue and profitability. Acquia CDP uses powerful machine-learning to restore the personal relationships companies once had with customers before channel-specific marketing silos got in the way. Increase profitability by driving customer lifetime value, retention, loyalty, and revenue. Read more |
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| SW Score & Breakdown |
79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
7 Features
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4 Features
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| Common Features for All |
360-degree Customer view
Audience Builder
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
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360-degree Customer view
Audience Builder
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
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| User Rating |
Not Available
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| Rating Distribution |
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| User Sentiments |
Not Available
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Campaign Builder, Ease of Use, Personalization Capabilities, Extensive Integrations Technical Complexity for Setup and Configuration, Occasional Bugs and Errors, Inadequate Documentation, Analytics and Reporting Limitations |
| Review Summary |
Not Available
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User reviews of Acquia Customer Data Platform highlight its strengths in personalization and data analytics, with users praising its ability to create targeted campaigns and present data effectively. However, some users expressed concerns about its pricing, particularly for mid-market clients. Acquia's CDP also faces challenges with cross-channel integration, and a steep learning curve for more complex features. Overall, reviews suggest a powerful tool with great potential but requiring careful consideration of implementation and support needs. |
| Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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Abacus ADvance Custom |
Acquia Marketing Cloud Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Videos | Not Available |
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| Company Details | Located in: London, United Kingdom Founded in: 1997 | Located in: Boston, Massachusetts Founded in: 2007 |
| Contact Details |
+44 20 7766 9810 |
888-922-7842 |
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