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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AB Tasty logo
AB Testing Software

4.4 826 user ratings

View Details

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Webtrends Optimize logo
View Details
Featured

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Unbounce logo

Unbounce

Landing Page Software

4.4 1,278 user ratings

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Featured

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

VWO Testing logo

VWO Testing

AB Testing Software

4.5 341 user ratings

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Overview

Description A SaaS-based application that enables the web marketing teams to optimize their websites and increase customer interaction rate through A/B testing, user engagement, and personalization. It is widely used by the small, mid-size and enterprise level organizations such as Cartier, Sephora, Ashley HomeStore, and USA Today. Fully compatible with Android, iOS, and responsive websites, AB Tasty is an all-in-one solution for carrying out all types of A/B and multivariate testing with full autonomy and minimal technical integration. It is easy-to-use and loaded with features including user insights, experiments, marketing campaigns, personalization, mobile app solutions, and more. Read more Webtrends Optimize is the best platform for increasing online conversions. It is a powerful, industry-specific portal that comprises a suite of tools for website optimisation. These tools are all aimed at enhancing the digital experience of the visitors. For starters, Webtrends Optimize offers the features of both AB and multivariate testing. AB testing is the one that is conducted with two or more versions of the same webpage. MVT or multivariate testing analyses the different components of the webpage and figures out the combination that works best for increasing traffic. Next in line is the website personalisation option that takes into account the various past behaviours of the visitors. The platform essentially uses web analytics to put together and curate a stellar customer journey. The same UI in the advanced editor is put to use in the case of server-side testing, incorporated with benefits like speed, reach effort and longevity. Read more Unbounce is among the top landing page builders and woos the customers with more than 100 AI-powered templates, including industry-specific ones. It allows the users to create multiple pages at one go with the help of the duplication feature. Moreover, all of the landing pages that you create are automatically secured with the SSL certificate so that the visitors don’t find a reason to bounce back. It comes with a very easy formation approach with drag-and-drop feature and high accuracy. The A/B testing helps in trying out new ideas in order to offer better results. All the templates and page style that you choose are optimised for the mobile layouts so that no visitor group is left unattended. And with such a lot on offer, this landing page is good enough to churn out more leads and better sales, but without compromising on the budget. Read more Visual Website Optimizer is an easy but highly effective A/B testing platform. VWO also allows A/B Test for webpages with Extensive Code Changes as well as A/B testing a mobile app. Using VWO, you can compare and test different calls to action, layouts, and design elements to optimize your mobile app and deliver the best possible product to your users. VWO handles upto 20–25k requests per second by deploying multiple server architecture which allows them to keep adding more servers. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Offers Free-forever and Custom plan.
  • Free Trial Available
  • Starts at $64.00.
  • Free Trial Available
  • Offers Custom plan.
SW Score & Breakdown

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    94%
  • Momentum
    68%
  • Popularity
    93%

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    97%
  • Reviews
    76%
  • Momentum
    63%
  • Popularity
    80%

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    96%
  • Reviews
    98%
  • Momentum
    68%
  • Popularity
    95%

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    85%
  • Momentum
    63%
  • Popularity
    65%
SaaSworthy Awards # 3 Most Worthy # 2 Fastest Growing
Not Available
# 3 Most Worthy # 4 Fastest Growing # 2 Most Worthy # 2 Most Popular

Technical Details

Organization Types Supported
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • SaaS/Web/Cloud
  • SaaS/Web/Cloud
  • SaaS/Web/Cloud
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • Available
  • Available
  • Available
  • Available

Reviews & Ratings

User Rating
4.4/5 826 user ratings
4.9/5 194 user ratings
4.4/5 1,278 user ratings
4.5/5 341 user ratings
Rating Distribution
  • Excellent

    50.6%
  • Very Good

    42.6%
  • Average

    6.8%
  • Poor

    0%
  • Terrible

    0%
  • Excellent

    92.3%
  • Very Good

    7.7%
  • Average

    0%
  • Poor

    0%
  • Terrible

    0%
  • Excellent

    59.1%
  • Very Good

    31.8%
  • Average

    5.4%
  • Poor

    1.3%
  • Terrible

    2.4%
  • Excellent

    56.3%
  • Very Good

    39.9%
  • Average

    2.6%
  • Poor

    0.9%
  • Terrible

    0.3%
User Sentiments

    User-Friendly Interface, Extensive Widgets Library, Excellent Customer Support, Powerful Testing Capabilities

    Occasional Bugs, Complex Implementation for Specific Architectures, Slow Interface Response, Limited Reporting Features

    Excellent Customer Support, Ease of Use, Comprehensive Reporting, Flexible Testing Options

    Steep Learning Curve, Limited Out-of-the-Box Integrations, Occasional Slow Loading Speed, Data Visualisations Need Improvement

    Easy to Use Interface, Extensive Integrations, Effective A/B Testing Features, High-Quality Landing Page Templates

    Inconsistent Mobile Responsiveness, Limited Design Customization Options, Occasional Software Glitches, Basic Reporting Functionality

    User-Friendly Interface, Extensive Testing Capabilities, Excellent Customer Support, Robust Reporting and Analytics

    Occasional Software Glitches, Complex Initial Setup, Inaccurate Data Tracking, Limited Features in Lower-Tier Plans

Review Summary

Users generally agree AB Tasty is an intuitive, easy-to-use tool for marketers with basic or advanced web development knowledge. It is praised for its robust A/B testing and multivariate testing capabilities, heatmaps, and session recordings, allowing for better website optimization. However, some users have reported occasional bugs, a steep learning curve, and limited customer support availability as drawbacks. Additionally, pricing is seen as higher compared to competitors, and setup can be time-consuming.

The consensus among reviewers is that the product is user-friendly and offers comprehensive analytics capabilities, enabling businesses to gain valuable insights into their digital marketing performance. However, some users have expressed concerns about the complexity of the interface and the need for more robust reporting features. Additionally, a few reviewers have experienced occasional technical glitches, but these appear to be isolated incidents. Overall, the product is generally well-received, with users appreciating its intuitive design and powerful analytics capabilities.

Unbounce garners mixed reviews from users. It is praised for its user-friendly interface, extensive template library, and A/B testing capabilities, but some criticize its limited customization options, occasional bugs, and expensive pricing plans. Users appreciate its drag-and-drop builder and pre-built templates for creating landing pages quickly. However, concerns arise regarding its limited design flexibility and occasional technical glitches. While many find it cost-effective for small businesses, others deem it pricey for larger enterprises. Notably, customer support is generally well-received for its responsiveness and helpfulness.

VWO Testing is a popular A/B testing tool praised for its user-friendly interface, particularly its WYSIWYG editor, making it easy to create and launch tests without extensive coding knowledge. Users highlight its comprehensive feature set, including split URL testing, multivariate testing, and robust reporting and analytics. While some users note a slight learning curve for advanced features and occasional glitches, the vast majority find VWO's ease of use, data-driven approach, and exceptional customer support crucial for driving website optimization and increasing conversions.

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AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Offers Free-forever and Custom plan.
  • Free Trial Available
  • Starts at $64.00.
  • Free Trial Available
  • Offers Custom plan.
Pricing Plans
Monthly Plans Annual Plans

AB Tasty Custom

Free Free

SaaS Licence NA

Managed Service Custom

Tailor-Made Custom

Build $64.00 $79.00 per month

Experiment $96.00 $119.00 per month

Optimize $161.00 $199.00 per month

Growth Custom

PRO Custom

Enterprise Custom

 
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Screenshots & Videos

Screenshots Not Available Not Available screenshots
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VWO Testing Screenshots
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Videos Video Thumbnail
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Vendor information

Company Details Located in: New York, NY Founded in: 2009 Located in: Egham, Surrey Founded in: 2000 Located in: British Columbia, Canada Located in: New Delhi, India
Contact Details

+1 (877) 260-4005

https://www.abtasty.com/

0333 444 5502

https://www.webtrends-optimize.com/

1 604 484 1354

https://unbounce.com

+1 415-349-0105

https://vwo.com/testing/

Social Media Handles

Not available

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